Insight Out : Big Ideas for the Modern Entrepreneur Billy Samoa Saleebey

After starting as a barista in 1996 to becoming the co-founder, owner, and Co-CEO of Biggby Coffee, this week’s guest on Insight Out is Mike McFall, a growth-minded entrepreneur that believes in the power of self-awareness, positivity, and conscious capitalism as the core values of a successful business. 
His book, Grind: A No-B******t Approach to Take Your Business from Concept to Cash Flow, focuses on the importance of revenue and practical ways to build cash flow in a budding company. He also explores his philosophy that business requires us to be aggressive and simultaneously self-aware. 
In this episode, Mike and I discuss the road to becoming CEO of a successful corporation, why conscious capitalism and company culture are at the core of employee retention, why focus is a critical component in building a business, and more.
In this episode, we discuss:

The key lessons that sailing around the world at 16 taught Mike (3:40)

Mike’s journey as a Red Wings fan and the importance of visioning work (5:43)

A breakdown of the visualization process (10:06)

How Mike was introduced to conscious capitalism and the way it transformed his business (13:10)

How Mike became partners with Bob Fish (23:44)

The importance of competition in business (27:28)

Why self awareness is a critical component of your business (29:43)

How to ask for valuable feedback (33:10)

The biggest contributor to Biggby Coffee’s success (35:41)

Mike’s advice for aspiring or current business owners (38:26) 

Why entrepreneurs need to be like the sun (44:30) 

Mike’s approach to fostering a people-first company (48:07)

How to develop company culture that respects the employees (51:37)

Where to find Mike McFall and his final word of advice (56:35) 


Notable Quotes:

“When you say something enough, you begin to hear yourself say it, other people hear you say it, and they can support you. And it helps to reaffirm that you’re on the course to go where you want to go.” – Billy (9:26)

“The real root of conscious capitalism is that it’s an inclusive environment where you don’t make tradeoffs between these different components and that you make decisions that everyone benefits from.” – Mike (20:29) 

“Your self awareness is the most critical component to the success of your business.” – Mike (30:31) 

“In the end it’s not about revenue. What it’s about is it’s about improving, and it’s an obsession with improvement. And when we obsess with improvement… the revenue generation, the growth, is a subset of the obsession with improvement.” – Mike (42:34)

“Leadership is about setting the example and then living within that constantly.” – Mike (47:16)

“In the end, people just want to be around other people who they relate to and they feel a connection to as another human being.” (59:19)


Resources & Links:
Mike McFall 
LinkedIn: https://www.linkedin.com/in/mike-biggby 
Instagram: https://www.instagram.com/mikejmcfall
Biggby Coffee: https://www.biggby.com/ 
Billy Samoa Saleebey 
LinkedIn: https://www.linkedin.com/in/billysamoa 
Email: billy@podify.com and saleebey@gmail.com 
Insight Out 
Website: https://insightoutshow.com/
This is an encore episode and was originally published on December 30, 2022
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This episode of the Insight Out podcast features part 2 of my in-depth discussion with Brenden Kumarasamy, a renowned communication expert and the founder of MasterTalk. a coaching business dedicated to helping executives and business owners become top 1% communicators in their industries.
In Part 2 of our conversation, we dive into the transformative power of empathy in public speaking. Brendan shares a golden nugget: picture yourself talking to a younger you, someone who's walked in your shoes and felt your fears. That's the secret sauce to forging a real connection with your listeners. And if you've ever been mesmerized by Elon Musk's ability to cast a vision that captivates the globe, we've got the scoop on his communication style, the good, the quirky, and how his fame plays into his storytelling prowess.
We don’t stop there! Brendan and I dissect TED Talks, highlighting the thin line between intellectually stimulating and snooze-inducing. We look at how thought leaders like Yuval Noah Harari and Adam Grant master the art of making brainy topics relatable and downright captivating. Plus, we tackle the underestimated role of energy in public speaking – that authentic zest that can magnetize your audience or leave them checking their watches.
And let's not forget the importance of tailoring your message. Knowing your audience is like having a secret map to their hearts and minds, turning a solid talk into an experience they'll carry with them. This episode is brimming with wisdom that could revolutionize your communication game. 

So, If you're itching to learn how to engage and move your audience, whether you're a pro at the podium or just stepping into the spotlight, this episode is your golden ticket!

In this episode, you will learn the following:

Importance of empathy in public speaking

Analysis of Elon Musk's speaking style

Approach to studying TED Talks

Communicating complex ideas in a compelling and relatable manner

Significance of energy in public speaking

Impactful communication and effective public speaking


In This Episode:

(06:45) Criteria for selecting TED talks

(07:40) Effective communication in TED talks

(09:23) Effective communication examples

(10:49) Effective storytelling and communication

(12:29) Relatable and understandable communication

(14:44) Common mistakes in public speaking

(19:50) Gary Vaynerchuk's speaking style

(20:48) GaryVee's Audience Obsession

(23:00) GaryVee's Evolution as a Speaker

(25:00) Alex Hermosa's Rise to Fame

(27:51) Lewis House's Unique Communication Style

(31:01) Tony Robbins' Mastery of Storytelling

(33:15) Effective Speaker Study Technique


Notable Quotes
[02:44] “Elon Musk does something right when it comes to speaking because even though he's not your quintessential orator, he's not the guy that you're thinking.” -Billy

 [18:38] “If you don't have the luxury to have a conversation with your audience, study them. Learn what is most important to them, and what they going to want. And then give them what they want.”- Billy

[25:33] “Always communicate the truth that you believe in, even if other people might not agree with you”-Brenden

[28:44] "Empathy is not about speaking to the person you are today but speaking to the person you used to be—the person who was stuck, who didn't know who they wanted to be, who didn't know how to make money, who was sick or was making a lot of mistakes." -Brenden

Resources and Links
Brenden Kumarasamy

https://www.instagram.com/masteryourtalk/

https://www.facebook.com/mastertalkyt/

https://www.linkedin.com/in/brendenkumarasamy/

https://twitter.com/masteryourtalks

https://www.youtube.com/c/MasterTalks


Billy Samoa

https://www.instagram.com/billysamoa/

https://www.linkedin.com/in/billysamoa/

https://www.youtube.com/@BillySamoa


Mentioned

Yuval Noah Harari's TED Talk

Brené Brown's TED Talk

Adam Grant's TED Talks

Gary Vaynerchuk's TED Talks

Alex Harmozi

Lewis Howes

Tony Robbins


Learn

In this episode of the InsightOut podcast, I am delighted to welcome back Brenden Kumarasamy, a renowned communication expert and the founder of MasterTalk, a coaching business dedicated to helping executives and business owners become top 1% communicators in their industries. Today, we unravel the secrets behind becoming an exceptional speaker and mastering your talk. Brenden zeroes in on the common crutch of filler words, providing techniques to eliminate them, thereby sharpening your delivery.
Brenden's insights extend to the nuances of vocal variety—how the modulation of tone and the rhythm of your speech can captivate an audience. He introduces listeners to the "random word exercise," a powerful tool to bolster your impromptu speaking abilities, ensuring you're never caught off guard.
Understanding that fear and a lack of motivation can be significant hurdles, Brenden shares his wisdom on how to conquer these challenges through dedication and regular practice. He champions the art of storytelling, urging listeners to harness its potential to connect and resonate with their audience.
To make the journey of improving communication skills less daunting, Brenden suggests focusing on one aspect at a time, turning the process into an enjoyable endeavor. 
If you're looking to finesse your communication skills and take your public speaking to the next level, then this episode is a must-listen for you!
In this episode, you will learn the following:

The importance of effective communication in case competitions and business.

Techniques to eliminate filler words and enhance speech credibility.

The impact of vocal tones and how to use them to connect with audiences.

The "random word exercise" for improving impromptu speaking and small talk.

Strategies to overcome common barriers to developing communication skills.

The role of storytelling in creating emotional connections with the audience.

The benefits of making the learning process enjoyable


In This Episode:

(02:52) How case competitions helped Brenden become a better speaker and coach 

(05:53): How Brenden improved his speaking  

(10:53) The competitive nature of case competitions  

(17:21) Overcoming speaking challenges  

(21:43) Importance of removing filler words  

(24:54) How to get good at smiling

(26:45) Self-awareness and feedback  

(27:38) Self-assessment through video review  

(33:58) Masculine and feminine tone of voice  

(48:34) The Power of Storytelling  

(54:08) Practicing Storytelling  

(59:12) The importance of having fun in communication  

(01:01:07) The concept of sequencing in learning  


Notable Quotes
 [06:47]” I didn't think communication was that important. It wasn't really a focus. I only learned later in my career that communication is really important. -Brenden

 [18:03] “When you teach something, you embed it way more than if you just learn it and just let it sit.”- Billy 

 [22:53] “If you have the best ideas in the world, if people don't listen to them, if people don't hear them, if people don't take action on them, it's almost as if they were never heard in the first place.”- Brenden

 [44:47] “We don't get points for doing this exercise well, we get points for doing it a lot.” -Brenden

 [47:32] “If you become the purple cow of your own industry and the ideas that you want to share with the world, that is how people will remember you.” -Brenden 

Resources and Links
Brenden Kumarasamy

https://www.instagram.com/masteryourtalk/

https://www.facebook.com/mastertalkyt/

https://www.linkedin.com/in/brendenkumarasamy/

https://twitter.com/masteryourtalks

https://www.youtube.com/c/MasterTalks


Billy Samoa

https://www.facebook.com/BillySamoaSaleebey/

https://twitter.com/BillySamoa

https://www.instagram.com/billysamoa/

https://www.linkedin.com/in/billysamoa/

https://www.youtube.com/@BillySamoa


Mentioned
Seth Godin Purple Cow Keynote: https://www.youtube.com/watch?v=ammimNTf

Designer...
Entrepreneur... 
Director...
YouTuber...
Teacher...
All of these words can describe my guest today, but
"teacher" is the one he says is the best fit at this point in his
life. Chris Do is an Emmy award-winning designer, director, CEO &
Chief Strategist of Blind, a brand strategy design consultancy, and the founder
of The Futur—an online education platform with the BIG mission of teaching 1
billion people how to make a living doing what they love…without losing their
soul in the process.
Over the years Chris has developed legions of followers across
social media platforms, and for good reason. He’s not afraid to speak his
mind, even when it may not be popular. 
In this interview, we talk about how being a middle child to
immigrant parents played an influential role in who he has become. 
He shares his insights about failure and rejection, and how his
life would be different without them.
And we talk about how he’s been able to help his company survive
through all the changes we’ve seen in the digital world. 
Websites:
https://thefutur.com/
Blind.com
https://taplink.cc/thechrisdo
Social Media:
https://www.youtube.com/channel/UC-b3c7kxa5vU-bnmaROgvog/videos
Clubhouse: @thechrisdo
https://www.linkedin.com/in/thechrisdo/
https://twitter.com/thechrisdo
https://www.instagram.com/thechrisdo/
 
Book:
Pocket Full of Do
Podcast:
The Futur with Chris Do podcast
Support
the show (https://www.patreon.com/bePatron?u=23010497)
This is an encore episode and was originally published on April 28, 2021.
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What if I told you that while the world has undergone profound changes, our leadership approaches have remained largely stagnant? What if, instead of relying on hierarchical structures and top-down directives, leaders embraced a more effective approach based on trust and inspiration?

In this episode of the Insight Out, I have the pleasure of sitting down with none other than Stephen M.R. Covey, a renowned author and an authority on leadership. We dive deep into the transformative power of trust and how it serves as a cornerstone of inspiration in leadership. Covey draws a stark contrast between the antiquated command and control style and the trust and inspire approach, which he passionately advocates for as being crucial in today's world, especially when dealing with knowledge workers.

Throughout our conversation, Covey shares personal anecdotes and real-world examples that bring his concepts to life. Such examples are the leadership styles of Microsoft's CEO, Satya Nadella and the leadership approach of Zoom CEO Eric Yuan which epitomizes the principles we discuss.

He then breaks down the three stewardships of a trust and inspire leader—modeling, trusting, and inspiring. Each of these plays a vital role in not just leading but empowering others to reach their full potential. Covey doesn't just leave us with theory; he offers practical advice on how to build agreements that lay the foundation for a collaborative and empowered workplace.

Join us as we explore these insightful themes and let's uncover how trust and inspiration can reshape the landscape of leadership

In this episode, you will learn the following:

Leadership and its impact on individuals

Shifting from command and control to trust and inspire leadership

The principles of trust and inspire contrasted with command and control

The importance of self-awareness and a shift towards trust and inspire leadership

The barriers to becoming a trust and inspire leader

The three stewardships of a trust and inspire leader: modeling, trusting, and inspiring


In This Episode:

[01:22] Introduction to Stephen M.R. Covey

[03:56] The Green and Clean Story

[10:20] Tapping into untapped potential

[18:08] Command and control vs. trust and inspire

[20:37] Trust and inspire

[25:02] Barriers to becoming a trust and inspire leader

[35:23] Inspiring confidence in others

[38:35] Trust as human motivation

[40:17] Microsoft's Satya Nadella as a trust and inspire leader

[41:32] Modeling behavior

[43:54] Inspiring leadership

[45:24] The power of trust

[52:01] Building trust through Co-Creation

[54:00] The leadership style of Eric Yuan, CEO of Zoom

[55:02] The power of modeling in leadership

[59:46] Stephen M.R. Covey's motivation for trust and leadership


Notable Quotes

 [21:07] "We light the fire within; that fire once lit can burn on for months, if not years, without the need for constant external stimuli." - Stephen M. R. Covey

[22:10] "To operate with a command and control style is like trying to play tennis with a golf club; it's not relevant to the game being played."- Stephen M. R. Covey

[36:25] “Leadership is communicating people's worth and potential so clearly. That they come to see it in themselves.” Billy Samoa]

[47:22] "When you trust people, they grow, they develop, and they become their best selves because they develop new capabilities." - Stephen M. R. Covey

[51:43] “I believe in our world today, not trusting is more often the greater risk.” Stephen M. R. Covey

Resources and Links
Stephen M. R. Covey

https://trustandinspire.com/


https://www.linkedin.com/in/stephen-m-r-covey-6400191a5/

https://x.com/StephenMRCovey

https://www.instagram.com/stephenmrcovey/?hl=en


Billy Samoa

https://www.instagram.com/billysamoa/

https://www.youtube.com/@BillySamoa

https://www.linkedin.com/in/billysamoa/


Mentioned Books

Trust and Inspire: How Truly Great Leaders Unleash Greatness in Others

The SPEED of Trust: The One Thing that Changes Eve

Picture this: You're sitting in a serene space, surrounded by the quiet embrace of nature. In the distance, the gentle sound of a flowing stream merges with the rustle of leaves in the breeze. It's in moments like these that we often find ourselves contemplating the deeper mysteries of life.
What if I told you that amidst this tranquil setting lies a journey into the heart of mindfulness and self-discovery? Join us as we dive into a conversation with Dr. Mark Pirtle, where we'll explore topics like integral therapy, stress-relief programming, and the art of living mindfully. Discover why understanding the subtle workings of the mind is essential for personal growth and how these topics can unlock profound insights and transformation in your life.
Get to know Dr. Mark Pirtle, Integral therapist, teacher, speaker, author, and filmmaker. With a mission to amplify Beauty, Goodness, and Truth, Dr. Pirtle is at the forefront of integral thinking in recovery. Learn about his background, journey, and the inspiration behind his groundbreaking work in attunement-based stress relief.
Ready to begin your own journey of self-discovery? Tune in and delve into the world of integral therapy, stress-relief programming, and mindfulness with Dr. Mark Pirtle.

In This Episode:

[03:00] Introduction and Background of Dr. Mark Pirtle 

[05:00] Dr. Pirtle's transformative experience with meditation

[07:15] Importance of Understanding One's Story

[09:50] Trauma and Its Impact

[12:04] Introduction to shadow work and its significance

[14:39] Gaining Perspective and Self-Awareness

[17:16] Sustaining Change and Retreat Effectiveness

[20:00] Applying Retreat Models to Business and Entrepreneurial Settings

[22:56] Understanding Shadow Work

[28:00] Implementing Post-Retreat Action Plan

[30:15] Mastering Retreat Execution

[33:34] Key Transformative Moments in Retreats

[38:50] Subtle Interior and Meta Awareness

[45:02] Personal Motivation and Mission

[48:26] Where to Find Dr. Mark Pirtle


Notable Quotes:

[06:49] "People need to understand that, first of all, they're walking around with a story in their head constantly and the story in their head isn't necessarily the truth. It's been influenced by their past and their traumas" - Dr. Mark Pirtle 


[31:10] "Setting the right stage, priming people, I think is, is super important." - Dr. Mark Pirtle


[31:46] "Change can occur. Like that. That's what you need to have happen." - Dr. Mark Pirtle 

[38:06] “We live in stories. And if you can't see your life in a bigger sense like if you cannot see that there's a larger reason for you to change, you're not going to change."- Dr. Mark Pirtle


[39:49] "You have to develop far enough. To become mature enough in your nervous system, tuned well enough, relate to subtle objects. And on the interior, subtle objects are the whole ballgame, thoughts and feelings." - Dr. Mark Pirtle


[47:35] "If you're stuck in refusal, it's already the road of trials. You might as well go because there's a ton of satisfaction in growth and finding yourself and growing yourself up to a better version of yourself." - Dr. Mark Pirtle



Resources and Links

Dr. Mark Pirtle:

https://www.linkedin.com/in/markfarrispirtle/

https://www.instagram.com/drmarkpirtle/

https://twitter.com/skillfullyaware

https://www.youtube.com/@drmarkpirtlemeditationfors1299


Website: 
https://www.drmarkpirtle.com

Billy Samoa: 

https://www.facebook.com/BillySamoaSaleebey/

https://twitter.com/BillySamoa

https://www.instagram.com/billysamoa/

https://www.youtube.com/@BillySamoa

https://www.linkedin.com/in/billysamoa/


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