18 avsnitt
Jonas & Robert of Oriflame Oriflame Cosmetics
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- Näringsliv
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4,9 • 8 betyg
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Behind every big company name there is a story. A story of people who made their dreams come true. Through willpower and commitment, through ingenuity and creativity, through inspiration and leadership. This is a story of Oriflame. A story about Jonas and Robert af Jochnick – two brothers who followed their dream.
Today Oriflame is a Social Selling Beauty Company present in 60 markets across the world. But that was not always the case. Follow this podcast to learn about our humble beginnings – and reflect on the past with Robert af Jochnick himself, whose exclusive recollections are featured here!
Discover why he and Jonas quit high-paying jobs to start selling hand cream at home parties. How the brother never-give-up spirit allowed them to overcome every obstacle. Where our culture comes from and how does it help push through any crisis and come out even stronger. What does the word "Oriflame" mean and how we became the first Swedish company on London Stock Exchange – all of this and more in Jonas & Robert of Oriflame!
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Episode 1: Business in their blood
When people say Jonas and Robert together with their friend started Oriflame from scratch – they are correct, but there is more to that statement. For entrepreneurial spirit runs in their family. And it's precisely the challenges their family member encountered that drove Jonas and Robert to create their own company. So, strap in and get ready to learn how Oriflame got this name, how many times the brothers’ tried to start their own business and why it's important to believe in people.
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Episode 2: Selling dreams
How to launch a successful business, you might ask? Well, the product must be good. You need to have great people, a solid business plan. All of this is true, but there is a much more important ingredient in this mix idea. Idea that would inspire people and make them follow you. In this chapter you will discover what was the brothers' idea, how did Jonas and Robert attract the best people to their cause and what great products they've created.
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Episode 3: Expansion
Oriflame has established a solid foothold in the Swedish market, thanks to Jonas and Robert's unique approach to management. Now it's time to expand to other markets and bring Oriflame business opportunity to new places. But with new grounds covered new challenges also arise. How to handle bigger organisational structure? Where to find new investors? Learn how the brothers solved these – and many other – problems!
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Episode 4: Reconstruction
Jonas and Robert face a major crisis. While successfully expanding to new markets, trouble is brewing at home. In Sweden politicians are waging war on direct-selling industry – and now it affects Oriflame as well. What will the brothers have to sacrifice to survive these difficult times? How will Oriflame meet its 10-year anniversary? Find out in Episode 4 of "Robert & Jonas of Oriflame"!
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Episode 5: Stray paths to victory
Oriflame has passed through the times of great calamity – and not only survived but became even stronger. Jonas and Robert celebrate a huge milestone in their careers – introducing Oriflame to London Stock Exchange. Amidst this process the company starts to diversify and engage in new business ventures, like jewelry and retail. But is this a right strategy for the new times?
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Episode 6: A journey East
After many struggles with jewelry and retail side-projects, Oriflame returns to its core identity and the roots in cosmetics business. And thus it's time to expand once again. Where will Jonas and Robert take their business next? In this chapter: discover how Oriflame built its presence in Indonesia, Thailand and Philippines – and what became of these ventures.