LJNRadio: Technically Speaking LJNRadio

The strategies for marketing continue to evolve thanks to technology and culture. The prevalence of social media in today's society has upped the ante for businesses, but many are still trying to figure out the best tact when utilizing this forum. Cheri Simonet, digital marketing manager and principal owner of d. Mark Consulting, tells Tim Muma about the deadly sins of social media marketing. She breaks down the flaws of some strategies and suggest alternative tactics when going this route. We explore the latest social media applications for the modern day workplace, as well as learn how to utilize these various outlets as an employer, job seeker and professional. Together, we’ll research the role of technology and its impact on the job market.

Sharing all sorts of information on social media has become the norm, and it's important for companies to create strategies to ensure their content is also being passed along. Kelsey Johnson, marketing coordinator for Fractl, talks to Tim Muma about the variety of factors to consider when marketing via social media. Kelsey explains how and why people choose to share content, and how organizations can use this information to be more effective in this medium. We explore the latest social media applications for the modern day workplace, as well as learn how to utilize these various outlets as an employer, job seeker and professional. Together, we’ll research the role of technology and its impact on the job market.

It's no secret that with all the information and technological advances in our society, that individuals and businesses alike are constantly in danger of having their private data stolen. Acxiom founder Charles Morgan, current CEO of PrivacyStar and author of "Matters of Life and Data," brings his unmatched experiences in the world of tech to discuss the concerns of data, security and safety in the information age. Charles explains to Tim Muma how many businesses, even the smartest and most successful in the world, continue to overlook their own flaws in data protection. We explore the latest social media applications for the modern day workplace, as well as learn how to utilize these various outlets as an employer, job seeker and professional. Together, we’ll research the role of technology and its impact on the job market.

Though the construction industry lives in the physical world, paper plans and blueprints were a costly aspect to its old school ways. Ryan Sutton-Gee, COO and co-founder of PlanGrid, talks about the creation and development of PlanGrid as a benefit to the construction field. He explains to Tim Muma how PlanGrid took advantage of new technology to save companies time, money and frustration while helping a traditional discipline adapt to the digital age. We explore the latest social media applications for the modern day workplace, as well as learn how to utilize these various outlets as an employer, job seeker and professional. Together, we’ll research the role of technology and its impact on the job market.

Whether you're looking for a job, trying to prove your expertise or searching for the best candidates to join your company, social media outlets have become invaluable. Anyone can use these mediums, but to leverage them effectively it's important you understand the best strategies to follow. Stefanie Lomax, director of human resources at Rolyn, gives Tim Muma the key components to keep in mind when utilizing social media. Stefanie offers up a variety of examples to illustrate the positive impact of social media, as well as the dangers involved in using technology. We explore the latest social media applications for the modern day workplace, as well as learn how to utilize these various outlets as an employer, job seeker and professional. Together, we’ll research the role of technology and its impact on the job market.

Various uses of technology can be invaluable when it comes to educational success and improved learning. At the same time, people need to be cautious in seeing all forms of technology as an easy fix to how people are taught. Jim Rovira, associate professor of English at Tiffin University, explains to Tim Muma how important it is to ensure students are matched with the appropriate use of technology. Whether it's taking online classes or utilizing in-class technology for lessons and assessment, it's imperative educators understand that each student has different needs and will succeed or fail based on the fit of the technology they use. We explore the latest social media applications for the modern day workplace, as well as learn how to utilize these various outlets as an employer, job seeker and professional. Together, we’ll research the role of technology and its impact on the job market.