Marketers With Attitudes Ouster Marketing

Sales enablement is a powerful go-to-market strategy that every business should implement in 2021 and beyond. If you don’t know what sales enablement is, or how you can use it to drive revenue for your business, this is the interview for you. Our interview guest, Elay Cohen, is the former Senior Vice President of Sales Productivity at Salesforce.

Elay’s sales training and coaching programs helped Salesforce accelerate its growth from a 500 million-dollar business to an enterprise worth more than 3 billion dollars, and he was recognized as the 2011 Top Executive by Marc Benioff.

Today, Elay is the CEO and Founder of Saleshood, a software platform that enables salespeople to realize their full potential. After you listen to this interview, you'll know how to use sales enablement to drive your revenue into hyper-growth mode.

Sales enablement is one of the most transformational go-to-market strategies you can implement within your business in 2021. When implemented correctly, sales enablement can drive long-lasting revenue growth, and it can improve the success rate of both your salespeople and your customers. To help you better understand how to do sales enablement for your own business, we interviewed a living legend, Sheevaun Thatcher. Sheevaun is the head of global sales enablement at Ring Central, a business communications platform that reported $1.2 billion dollars in ARR for 2020. In this interview, she’s going to teach you the 4 pillars of sales enablement –– so you can implement a kick-butt sales enablement strategy for your business.

Like it or not, Google’s 2021 core web vitals update is coming in May. In this interview with technical SEO expert Joe Hall, you will learn how to get your website ready for Google's update.

In this interview with Miles Beckler, you will learn how to build a successful content marketing strategy from scratch (in a pandemic). Miles has over 160K subscribers on Youtube, and his videos have generated millions of views. So be prepared to learn from a master of content marketing. Enjoy.

It's no exaggeration when we say this: Brendan Hufford is one of the best SEO practitioners in marketing. And in this episode, he's going to teach you how to leverage SEO to generate more sales for your business –– even in this precarious, post-pandemic world. Brendan gave one heck of an interview and did a great job explaining advanced SEO tactics in an easy-to-understand fashion. Enjoy the interview.

Learn how to build a sales strategy, step by step, from scratch. It's time to sell your products and services like a pro.