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Welcome to Marketing and a Mic, hosted by Fusion One Marketing. On this podcast, you'll find a blend of our #BizTalk series where we chat with local businesses, as well as #MarketingMix, a series compiled of relevant topics to help you in the digital marketing world. This podcast is for Entrepreneurs, small business owners, and even start-ups that are looking for informative marketing strategies to help their business. To learn more about our marketing services, visit: https://fusiononemarketing.com

Marketing and a Mic Fusion One Marketing

    • Näringsliv

Welcome to Marketing and a Mic, hosted by Fusion One Marketing. On this podcast, you'll find a blend of our #BizTalk series where we chat with local businesses, as well as #MarketingMix, a series compiled of relevant topics to help you in the digital marketing world. This podcast is for Entrepreneurs, small business owners, and even start-ups that are looking for informative marketing strategies to help their business. To learn more about our marketing services, visit: https://fusiononemarketing.com

    ChatGPT vs Bing AI vs Google Bard: Which AI Tool is Best? | Episode #101

    ChatGPT vs Bing AI vs Google Bard: Which AI Tool is Best? | Episode #101

    While AI language models can be helpful in many ways, they are not without their flaws. So, which is better for what task?

    We are going to compare ChatGPT, Microsoft's Bing AI, and Google Bard and shine a light on the pros and cons of each to determine which is best for what you need.

    #ai #chatgpt #googlebard #bing #marketingtips

    To watch the full video of this episode visit:
     https://fusiononemarketing.com/ai-tools/
    To learn more about our marketing services, visit: https://fusiononemarketing.com/
    Facebook: https://facebook.com/fusiononemarketing
    LinkedIn: https://linkedin.com/company/fusion-one-marketing/
    Instagram: https://instagram.com/fusiononemarketing
    Twitter: https://twitter.com/fusiononeteam

    Time Stamps:
    02:25 Features and Capabilities of Chatbots
    04:00 Capabilities of ChatGPT
    05:57 Capabilities of Bing AI
    07:28 Capabilities of Google Bard
    08:56 User Experience 
    11:04 How to Best Use ChatGPT
    13:46 How to Best Use Bing AI
    17:36 How to Best Use Google Bard

    • 21 min
    Easy Ways to Repurpose Your Content | Episode #100

    Easy Ways to Repurpose Your Content | Episode #100

    Coming up with new material repeatedly can be exhausting. This is exactly why repurposed content is so valuable.

    We're going to talk about the all benefits of repurposed content, and show you several ways to reuse your existing material to reach new audiences AND improve your SEO.

    To watch the full video of this episode visit:
     https://fusiononemarketing.com/easy-ways-to-repurpose-content/
    To learn more about our marketing services, visit: https://fusiononemarketing.com/
    Facebook: https://facebook.com/fusiononemarketing
    LinkedIn: https://linkedin.com/company/fusion-one-marketing/
    Instagram: https://instagram.com/fusiononemarketing
    Twitter: https://twitter.com/fusiononeteam

    Key Moments:

    (01:54) Why You Should Repurpose Content
    (04:27) How to Repurpose Content
    (05:14) Create a Video
    (06:09) Make an Infographic
    (06:44) Turn your content into an eBook
    (07:51) Create a podcast episode
    (08:31) Twitter Threads
    (09:31) Turn a Twitter Chat into a LinkedIn Post
    (11:30) Design Checklist
    (12:23) Create a newsletter
    (13:33) Set up a Webinar
    (14:27) Create Social Media Posts
    (15:49) Key Takeaways

    • 17 min
    ChatGPT: The AI Tool Everyone is Talking About | Episode #99

    ChatGPT: The AI Tool Everyone is Talking About | Episode #99

    By now, you’ve probably heard of ChatGPT, the AI-generated content tool that the internet is obsessing about. We're going to take a deep dive into ChatGPT’s benefits, its limitations and to best use it in your own world.

    To watch the full video of this episode, visit:
     https://fusiononemarketing.com/chatgpt-chatbot/
    To learn more about our marketing services, visit: https://fusiononemarketing.com/
    Facebook: https://facebook.com/fusiononemarketing
    LinkedIn: https://linkedin.com/company/fusion-one-marketing/
    Instagram: https://instagram.com/fusiononemarketing
    Twitter: https://twitter.com/fusiononeteam

    Key Moments:
    (01:50) What is ChatGPT
    (02:24) How to Use ChatGPT
    (05:06) Where Does ChatGPT Get Its Data?
    (06:32) The Danger of ChatGPT
    (11:26) The Benefits of ChatGPT

    • 17 min
    How to Market to Gen Z | Episode #98

    How to Market to Gen Z | Episode #98

    We’ve all heard of the Boomers, but do you know about the Zoomers? Generation Z will soon become the largest group of consumers – so brands will need to start paying attention to their buying habits.

    We will share the characteristics, values, traits, and trends with this generation so you can start establishing relationships now.

    To watch the full video of this episode visit:
     https://fusiononemarketing.com/how-to-market-to-gen-z/
    To learn more about our marketing services, visit: https://fusiononemarketing.com/
    Facebook: https://facebook.com/fusiononemarketing
    LinkedIn: https://linkedin.com/company/fusion-one-marketing/
    Instagram: https://instagram.com/fusiononemarketing
    Twitter: https://twitter.com/fusiononeteam

    Key Moments:
    (02:16) Facts About Gen Z 
    (04:10) They are Astute Customers
    (05:59) They Value Self-Care
    (07:19) They are More Financially Minded
    (09:14) How to Market to Gen Z
    (10:37) Create Platform Specific Content
    (12:38) Use Video - But Keep it Brief
    (13:51) Embrace Authenticity
    (14:43) Be Real
    (15:44) Utilize Influencer Marketing
    (17:17) Tap into User-Generated Content
    (19:01) Omni-Channel Marketing
    (21:16) Key Takeaways

    • 23 min
    Your Guide to LinkedIn Marketing | Episode # 97

    Your Guide to LinkedIn Marketing | Episode # 97

    Calling all LinkedIn Users! This episode is for you. We're going to show you some best practices to help use LinkedIn as a dynamic marketing tool rather than an "About Us" page.

    To watch the full video of this episode visit:
     https://fusiononemarketing.com/guide-to-linkedin-marketing/
    To learn more about our marketing services, visit: https://fusiononemarketing.com/
    Facebook: https://facebook.com/fusiononemarketing
    LinkedIn: https://linkedin.com/company/fusion-one-marketing/
    Instagram: https://instagram.com/fusiononemarketing
    Twitter: https://twitter.com/fusiononeteam

    Key Moments:
    (02:36) #1 Make the Most of Your LinkedIn Profile
    (04:50) #2 Use the 411 Rule
    (06:24) #3 Use the Content Suggestions Tool
    (07:01) #4 Engage, Respond, Comment. Repeat
    (07:44) #5 Search and Add Related Hashtags
    (09:57) #6 LinkedIn Newsletter
    (11:18) LinkedIn Lead Generation Tips
    (11:35) Shift Your Mindset from Features to Promises
    (13:06) Create Catagory Entry Points
    (14:33) Create Memorable Messages
    (16:38) Key Takeaways

    • 18 min
    Why Online Reviews Are So Important | Episode #96

    Why Online Reviews Are So Important | Episode #96

    We all rely on reviews. Not only are they essential for customers, but they are crucial for your business. Getting people to leave a review, however, can be a task in itself - but we've got a solution for you. 
    We're going to share with you an effective and powerful way to get a steady stream of online reviews that will get customers calling.
    *Original air date: 4/8/22

    • 20 min

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