50 avsnitt

This weekly podcast features in-depth interviews with smart marketers from all walks of life. Hosted by MarketingProfs, this 30-minute, weekly podcast delivers actionable insights and real advice to help you market smarter. Subscribers gain valuable marketing know-how that compliments the robust offerings of marketingprofs.com - Listen in and join us online for the best of both worlds!

Marketing Smarts from MarketingProfs MarketingProfs

    • Marknadsföring

This weekly podcast features in-depth interviews with smart marketers from all walks of life. Hosted by MarketingProfs, this 30-minute, weekly podcast delivers actionable insights and real advice to help you market smarter. Subscribers gain valuable marketing know-how that compliments the robust offerings of marketingprofs.com - Listen in and join us online for the best of both worlds!

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    • 29 min
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    Turn Training Into Fun and Games (Literally): Level Ex CEO Sam Glassenberg on Marketing Smarts [Podcast]

    Sam Glassenberg, founder and CEO of videogame company Level Ex, explains how his team is revolutionizing education by developing videogames that train medical professionals to diagnose, perform procedures, and more.

    • 31 min
    Secrets From the Most Successful Brands in Influencer Marketing: Lee Odden of TopRank on Marketing Smarts [Podcast]

    Secrets From the Most Successful Brands in Influencer Marketing: Lee Odden of TopRank on Marketing Smarts [Podcast]

    Lee Odden of TopRank marketing shares insights from a new research study on B2B influencer marketing, including the characteristics of the most successful B2B brands using influencer marketing.

    • 33 min
    The Recipe for 'Brand Hysteria': Johnny Cupcakes on Marketing Smarts [Podcast]

    The Recipe for 'Brand Hysteria': Johnny Cupcakes on Marketing Smarts [Podcast]

    Get secrets for building an addictive brand from award-winning entrepreneur Johnny Earle, founder of world-renowned clothing brand Johnny Cupcakes.

    • 36 min
    Win at B2B Content by Finding Your Brand Voice: Ahava Leibtag on Marketing Smarts [Podcast]

    Win at B2B Content by Finding Your Brand Voice: Ahava Leibtag on Marketing Smarts [Podcast]

    Content strategy expert and author Ahava Leibtag shares advice on distinguishing your message by refining your B2B brand's voice and tone and by using plain language in your content.

    • 22 min
    Say No to Pandering, Yes to Cause-Aligned Marketing: Katie Martell on Marketing Smarts [Podcast]

    Say No to Pandering, Yes to Cause-Aligned Marketing: Katie Martell on Marketing Smarts [Podcast]

    "Unapologetic marketing truthteller" and on-demand communications specialist Katie Martell talks about the power of cause-aligned marketing as opposed to "pandering," and explains how to avoid the latter.

    • 28 min

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