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Join team leader and real estate expert, Kathy Moore, in her bi-weekly podcast series where she will help keep you up-to-date with the latest marketing strategies and tips for expanding your clientele.
This podcast will help you stay on top of the latest information on lead generation techniques, how to recruit the highest quality talent to ensure that your team is running at peak efficiency, and growing your business by focusing on open communication to your sphere of influence.

Midvale Utah Real Estate Careers with Kathy Moore Kathy Moore

    • Näringsliv

Join team leader and real estate expert, Kathy Moore, in her bi-weekly podcast series where she will help keep you up-to-date with the latest marketing strategies and tips for expanding your clientele.
This podcast will help you stay on top of the latest information on lead generation techniques, how to recruit the highest quality talent to ensure that your team is running at peak efficiency, and growing your business by focusing on open communication to your sphere of influence.

    • video
    We Want to Help IGNITE Your Business

    We Want to Help IGNITE Your Business

    If you’re a new agent, we have good news. Our IGNITE agent training program is coming up soon. Subscribe to my real estate coaching videos Schedule a time for a private consultation One of the best training programs we have here at Keller Williams is called IGNITE. It's a program for agents in the zero to 16 transaction range. Whether you’re a brand-new agent or just starting to get a handle on things, this course covers all the ABC’s of how to be successful in real estate. If you want to learn how to grow your database, communicate with clients, where to find listings, where to find buyers, how to bulletproof your transactions, and how to negotiate, this course is for you. “ We teach this course multiple times throughout the year. ” If you’ve been in real estate for a little while and have a few transactions under your belt already, congratulations on that. This course will teach you how to get your business to the next level. There are 12 different sessions in this course, but you will graduate in just three weeks. The classes are on Monday, Wednesday, Thursday, and Friday. We teach it multiple times throughout the year so if you can’t make it to this upcoming session, we would love to see you at a future session. If you would like some more information about IGNITE, don’t hesitate to give me a call or send me an email. I look forward to hearing from you soon.

    • video
    How First-Year Agents Should Approach Prospecting & Marketing

    How First-Year Agents Should Approach Prospecting & Marketing

    When you begin your career in real estate, you won't have much money, so you want to stay prospecting-based. How do you move onto the next step, though? Subscribe to my real estate coaching videos Schedule a time for a private consultation Let's talk prospecting and marketing. If you've been in the business for less than a year, you want to stay prospecting-based. You want to do lead generating activities that will be lighter on your pocketbook—in other words, you don’t want to have to spend any money at all. For example, pick up the phone and call FSBOs and expireds. You can hold open houses or reach out to other agents in your market center and offer to hold an open house for them on the weekends. You should also look into door-knocking, which also doesn't cost a lot of money. As you get into business and start closing some deals, I still want you to stay prospecting-based, but also start some marketing-enhanced items. I want to teach you how to lead with revenue—if you don't have any money, don't spend it. As you close more deals, you'll have an opportunity to inject some marketing. “ As you start to close some deals, you can start a marketing budget. ” With marketing, I want you to stick to a budget. Set a budget and commit to it! Then, you'll be prospecting-based and marketing enhanced. As your business grows, your opportunity to spend more money on marketing grows. Then you can adjust your budget, and remember, stick to it! As your career progresses, you might look into leveraging your prospecting. For example, you could hire an ISA. At the end of the day, lead with revenue, and at the beginning of your career, be prospecting-based. If you have any questions, don't hesitate to give me a call. I look forward to helping you with your career!

    • video
    What Is the Right Way to Utilize the 33 Touch Program?

    What Is the Right Way to Utilize the 33 Touch Program?

    Utilizing the 33 Touch Program will provide you with great business and also let you have some fun in your work. Today I want to show you how. Subscribe to my real estate coaching videos Schedule a time for a private consultation Today, I want to talk about the 33 Touch Program. In this program, the idea is to reach out to your clients about every 17 days; however, there is some new information coming down the pipeline that’s saying maybe a 36 touch program would be more appropriate. With that in mind, I’d like to show you that this process is not only simple, but can be a lot of fun, too. On the 33 Touch Program, list out three touches inside of each month on the calendar. There are a certain number of things that will repeat themselves throughout the year. For example, inside of this program, there will be a quarterly phone call. You’ll want to reach out to your clients for a mixture of things and do stuff like invite them to events, wish them a happy birthday, or discuss their property taxes with them. You’ll also include market reports, and those will also go out quarterly as well. We provide those for our agents here in our market center and we also hold a meeting on them so they know how to talk to their clients about the market report itself. Another touch you might consider is a client event or two spread throughout the year. “ How the 33 Touch Program helps you ” Also, keep in mind that you will have a 12:2 ratio for the people that are inside your sphere of influence (SOI). The 12:2 ratio breaks down like this: for every 12 people you have, you can expect two pieces of business. Of those two pieces of business, one will be a direct piece of business and the other will be a referral. Your SOI is your gold mine, so don’t put off cultivating it for next month or next year. You should have a little bit of downtime around this time of year, so take advantage of that by designing your program exactly the way you want it to be. I really think you’ll see some great business come out of it If you have any questions about this program, please feel free to reach out to me. I wish you well, I wish you luck, and I’d be happy to help you with anything you need!

    • video
    What Are the Keys to Successful Business Planning?

    What Are the Keys to Successful Business Planning?

    Making a sound business plan depends on setting goals for yourself that are both reasonable and challenging. Subscribe to my real estate coaching videos Schedule a time for a private consultation As we near the end of 2016, we’re all focused on our numbers, our transactions, and all the other variables that go into business planning. With that in mind, we just hosted a business planning clinic in which our regional director, Matt Green, brought up some really great points that we want to share with you today. We at Keller Williams have four models that we concentrate on: the economic model, the lead generation model, the budget model, and the organizational model. All four of these models play into our business planning, and there are certain numbers that we really want to pay attention to when it comes to this. For your business planning model, I want to ask you two questions: First, can you accomplish the goals that you have in one year? Or do they represent something that should be laid out in a three-year or five-year plan? I believe that you should have all three timelines set into place in case something unexpected happens and you have to recalibrate your plan. Second, are your goals big enough? At the business planning clinic, I had an interesting conversation with one of my agents about this. When they told me their goal, I calculated the logistics of that goal in my mind and then wrote it down on paper to make sure my calculation was correct. I then went to that agent and told them, “No, try again.” “ You can always do more. ” Based on your business’ past history, you can always do more. Ask yourself if your goals are something you can accomplish in a year or if you’re going easy on yourself. You want to have a little bit of a bullet inside of your business, so to speak, but not to the point where you won’t be able to accomplish those numbers. In other words, if you did 30 transactions and made $150,000 in 2016, don’t make a goal of doing 300 transactions and making $1 million in 2017. That’s unrealistic. Keep that in mind when doing your business planning. If you have any questions or you want me to help you walk through a business plan, please don’t hesitate to give me a call. I’d love to help you!

    • video
    Our 4 Conversations to Help You Grow Your Business

    Our 4 Conversations to Help You Grow Your Business

    The Four Conversations is a career growth initiative designed to help you grow your business and achieve your goals. Subscribe to my real estate coaching videos Schedule a time for a private consultation Today I wanted to talk about ‘The Four Conversations.’ If you’re a part of Keller Williams, you know what I’m talking about because this is our career growth initiative we’ve launched to help us stay strategically focused on our business. If you’re not with Keller Williams, allow me to explain: As you can see in the video above, our four conversations are laid out in a diagram where each conversation has its own box. The first conversation involves listing appointments. The second conversation involves listings taken. The third conversation involves closings, listings, and buyers. The fourth conversation involves profit. Between conversations two and three is a line representing your wall of value for your clients. These are the conversations that we will have with your accountability partners and coaches so that we can stay focused on exactly how we’re doing every week and month in the coming year. These also help us with how we set our goals so that we can accomplish what we set out to accomplish inside of our business. “ We’ve launched this career growth initiative to strategically focus on our business. ” Each box represents an opportunity for your business. By examining the results, you will know whether you are on target, you’re ahead of target, or you’re behind target. If you’re behind target, you have an opportunity to visit each box and make adjustments to ultimately achieve your goals. This is going to tell the story of your business and give you the opportunity to check in with yourself so that you’ll know how many families you want to help every year. Have these conversations, stay in tune with your business, and be successful. If you have any questions, please feel free to call or email me. I look forward to hearing from you!

    • video
    How do you protect your business in a market shift?

    How do you protect your business in a market shift?

    To handle a potential shift the right way, it's so important to be aware of your numbers on a regular basis so you can decide exactly what actions to take. Subscribe to my real estate coaching videos Schedule a time for a private consultation Keller Williams has already come out and said that in parts of the nation, the shift has already started. This can cause some agents to quake in their boots. The first tactic of Shift is "get real, get right, mindset, and action." Those are really wise words, because we always want to know our numbers. Luckily Keller Williams has rolled out a new system called the CGI (Career Growth Initiative) where agents can log their goals and numbers and get a scorecard. It will show you your results day by day, week by week, or month by month. “ Top producing agents always know and use their numbers. ” The top producing agents in the industry always know their numbers! They use these numbers to know if they are on track with their business, and they work backwards from their goals. The proof is always in the numbers. According to Shift, there were some Keller Williams agents who said they make a goal board and look at it every day, and keep their goals posted in many places so they constantly see them and stay focused on them. Keep reminding yourself that you want to be a successful agent, and that you must look at those numbers. You must know them and interpret them appropriately and correctly. If you'd like a copy of Shift or you'd like to have a consultation with me to see the CGI program at a deeper level, give me a call or send me an email. I'd love to speak with you!

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