Parallax TPG Media

Why do some buy goods that they know are forgeries?   What does it mean to be authentic?  And why does it matter?

There's more than one way to look at the issue. 

What is the recipe for something funny?  Why do certain pieces of culture make many of us respond in a certain way?  

There's more than one way to look at the issue.

We are bombarded with the promise of instant human interaction.  Technology builds the structure of natural cadence.  But if you give someone a script, is it that easy to play the part? 

There's more than one way to look at the story.

The opportunity to go into someone’s home is an incredible exercise in human learning.   But what do you see when you look in the window?

There's more than one way to look at the story.

Seeing something does not mean it actually happened. What does it mean to be real?   Why do manipulations of content occur?  How can we gauge something to be authentic in the digital age?

There are many ways to look at the issue.

How do we conceptualize health?   What connotes something as healthy?   How can one measure the variables?

There are many ways to look at the issue.