Roanoke Valley Real Estate Careers Damon Gettier

It is time for the final component of our seven component of a business plan. Book a FREE Business Strategy Session Today marks the final installment into our series on the seven components of a business plan. This time, we are going to talk about processes and procedures. All business plans must incorporate a client relationship management system, also called a CRM. There are many CRMs available, such as Top Producer, Firepoint, BoomTown, or TigerLead, that you can choose from. Personally, we use Firepoint, because it can take your business take you from a small group to a large team. You also need to figure out your marketing plan. Where do you get your leads from? It doesn’t matter if you choose Zillow, Realtor.com, or pay-per-click leads—you still have to map out your systems. Many people jump into using Facebook advertising. However, this is actually the least profitable lead source for agents, simply because it is so common and easy to use. After your CRM is established, start reaching out to the people in the database. After your CRM is established,  start reaching out to the people in the database. Set up a system that will tell you how often to call your past clients, your friends and family, and your hot, warm, and cold buyers. If you have any additional questions about this, please feel free to contact me. I look forward to speaking with you soon.

The one thing you need to do to be a successful real estate agent is to make sure that you get an education, and I’m not talking about studying for your licensing exam. Book a FREE Business Strategy Session One of the keys to success in our business is education. If I can name one thing that a real estate agent should do, it’s to make sure that you get an education. I’m not talking about getting your real estate license. When you get a real estate license, you take a course, you take a test, and then you forget all about it. I’m talking about learning how to sell. I don’t mean selling real estate. No one in real estate sells houses. You need to learn how to sell your own skills and expertise. Nobody on my team has sold a house to a client because the client picks the house. We sell what we do for the client. We sell how we can do that better than anyone else. You need to learn how to sell your skills and expertise. Selling is helping people realize that where they think they want to be might not be where they actually want to be. Selling is about overcoming self-imposed objections. If you’re going to be a professional agent, you need to learn your craft. This is not something to be taken lightly. This is not a hobby. Anyone who wants to be the best should learn from the best. Thankfully, we have a group of mentors here who have helped us, taught us, and brought us along on the journey. If you want to learn how to sell houses at a very high level, give me a call or send me an email. I would be happy to help you!

Do you need a website as a real estate agent in this marketplace? Lots of agents I talk to seem to think they don't need them anymore. Here's why I think they're crucial. Book a FREE Business Strategy Session As a real estate agent in this market, should you have a website? A lot of agents ask me if anyone even needs a website in this market anymore. My answer is this: your website is your calling card. It's where people go to find out whether you're legitimate or not. They want to see whether you list and sell homes. I encourage anyone who is serious about the real estate business to either join a team with a great website or a company with a great website. It's hard to buy a $50 solution to a website and still be seen as legitimate in the marketplace. Your website is your calling card. In short, when companies like mine spend tens of thousands of dollars every month on websites, it's hard to compete if you have a cheap, $50 website. Every website manufacturer out there will tell you it's possible, but it's simply not. If you're going to be a real estate agent and take the job seriously, I suggest you spend the money on the tools to do the job right. If you have any questions about how we do it and who we use or if you're interested in joining our team, give me a call or send me an email. I hope to hear from you soon!

Our strategy for getting new clients is quite simple. We go out of our way to meet and talk to people we haven’t before. Book a FREE Business Strategy Session Today we are excited to discuss with you our strategy to getting more clients. We are in the house selling business, so what do we have to do? Expose ourselves to more and more people every week. The goal for everyone on our team is to meet 40 new people each week that we have never talked to before. Some people might ask why we are giving away our strategy. Simply put, we don’t believe that our competitors are willing to put in the work we put in to talk to this many new people each week. You want to meet more and more people all the time. Last year, we talked to 2,000 people we had never talked to before. When you do that, it’s hard not to get new business buying and selling houses. You want to meet more and more people all the time. If you aren’t expanding your network, you won’t succeed in this business. If you have any questions for us or want to learn more about expanding your list of contacts, give us a call or send us an email. We look forward to hearing from you.

If you're new to the business of real estate, the first thing you should do is ask yourself where you're going to get business from. Getting new leads is the hardest part of real estate. Book a FREE Business Strategy Session A lot of agents ask me what I would do if I was first getting into the business, so I wanted to drop by with some important tips for brand-new agents. If I was entering the business today, the first thing I would do is ask myself where I'm going to get business. If you don't have a ready answer for that, you need to put things on pause and figure it out. Getting business and leads is the hardest part of this business. When I first got into the business, I spent the first month and a half in the phone book calling the A's and asking if anyone wanted to buy or sell a house. I didn't sell a house until I got to the B's! It took a month and a half to get a sale because I had no book of business. Getting leads is the hardest part of this business. If you ask yourself where you're going to get business from and you don't know the answer, I'd highly recommend investigating a team. On our team, we love new agents because we can teach them. Old agents tend to come with old habits. New agents who have been in the business for less than a couple of years do great on our team and they sell tons of houses, and we love them. Newer agents are able to sell a ton of houses with us because we have a book of business for them. They walk in and they instantly have leads–which are the hardest thing in this business to get. If you have any questions about developing business and getting leads, give me a call. I'd love to talk with you and help you advance your career.

Looking to improve your real estate career? I'm here to help you make a smart decision when it comes to growing your business, improving your bottom line, and choosing a place to work in real estate sales. If you'd like to learn more about working with Damon Gettier and Associates, contact me at (540) 314-1199 or Damon@DamonGettier.com. Giving gifts is a great way to show clients how much you value them. I wanted to share some of my favorite ideas with you today. Clients appreciate anything of value that you give as a gift with heartfelt sincerity. We always send a handwritten card to every single client. It’s been a game-changer for us. We also send a handwritten card to every agent we deal with now, and we’ve also started giving a gift card to every agent. The way we see it, we worked a deal with them, and our goal in life is to work a deal with every agent and have everybody come out of it happy. We give every client a gift card as well. “ We want to give clients a gift that provides value and stays with them. ” The other thing we do for our clients is give them a Cutco knife. We made an investment of about $20,000 into Cutco last year, and we give one to each client because we value the relationship, and we want to give them something in return that provides value, and stays with them. Some give a gift basket, for example, but that just doesn’t stay with you. Likewise, a gift card to a restaurant doesn’t last. Right now, if someone buys or sells a house with us, we’re giving them a cruise. They're spending a lot of money, and it gives them a chance at a vacation after the big transaction. Some can afford vacations and some can’t so we like to give that opportunity to everyone. If you’re looking for more ideas for gifts, please feel free to give me a call. I’d love to help.