Running a Dutch business in Chile with Elzelien Hoekstra - 13 Coco Hofs - The international & Cross-Cultural business podcast

Elzelien Hoekstra, CEO and founder of Kenza imports, distributes and sells Dutch brands in Chile.

Elzelien, Dutch from origin moved to Chile and started Kenza Design.

Something that started as bringing her favorite Dutch bean bag to Chile has grown into a full interior design business.

Kenza Design represents brands like Fatboy, IXXIE, Miffy and Essenza Home.

Elzelien Hoekstra, started importing Fatboy into Chile in 2014.



In this episode you hear all about how Elzelien navigates between the 2 cultures that are the nature of her business.

How she learned the hard way how business in Chile is done and how the cultural differences between the Dutch and the Chileans effect her.



More about Kenza:


View, order and find more about their products and business on the website or instagram.
Visit their beautiful store on Luis Pasteur 6411, Vitacura, local 12-13.



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My name is Coco Hofs and I help businesses on how to overcome cultural differences in the international workplace.

I have lived and worked (for a corporate multinational) in several countries like Singapore, Japan, Chile and Peru.

Cultural differences have an massive impact on how smooth your business goes and how effective you run your business.

Curious to learn more about this topic? Connect with me on LinkedIn or find me on my website.