34 min

Success starts with your team | Rob McGlanaghy | TIBCO The Content Mix Podcast

    • Marknadsföring

“It's not only a marketer's job to project the voice of the company externally, but also internally; you've got to enable your teams on what the latest programs are going on.”
Listen in as Rob McGlanaghy sits down with Kyler Canastra to discuss the importance of a human-centered approach to marketing campaigns, and how this is essential to his work at TIBCO. Rob also shares a few of his personal hacks to increase productivity and motivate his team members to push themselves and learn together!

“It's not only a marketer's job to project the voice of the company externally, but also internally; you've got to enable your teams on what the latest programs are going on.”
Listen in as Rob McGlanaghy sits down with Kyler Canastra to discuss the importance of a human-centered approach to marketing campaigns, and how this is essential to his work at TIBCO. Rob also shares a few of his personal hacks to increase productivity and motivate his team members to push themselves and learn together!

34 min