The Alternative Angle AA Advisors

David Gardner, OBE, is a co-founder and General Partner of London Venture Partners. He has over 30 years experience in the gaming sector, including as Former CEO & board director, Atari and EVP & COO, Electronic Arts Worldwide Studios. David spent 25 years at EA including building EA Europe from 0 to $1bn in annual revenue, and has spent his career working across Silicon Valley and Europe. In 2007, David was awarded the Order of the British Empire for his services to industry, and in 2017 he was appointed BAFTA's Vice President for Games.

LVP is a venture capital seed fund leveraging extensive operating expertise to invest in the games ecosystem. Portfolio successes and exits include: Playfish (acq. By EA), Supercell (acq. Softbank), Unity (acq. Silver Lake) and Natural Motion (acq. Zynga).

Ms Tonelli has 30 years of relevant professional experience and is responsible for leading the firm’s efforts to develop and maintain its relationships with existing and prospective investors. She joined Helios in May 2012 from Chayton Capital LLP, an emerging markets private equity investment advisor, where she was a Managing Partner and Chief Operating Officer. She was jointly responsible for Chayton’s Africa business, executing that firm’s strategy on the continent, with a focus on operations, transactions and key investor relationships. Prior to Chayton, Ms Tonelli was at Goldman Sachs for 12 years. She held a variety of management roles in Global Investment Research in London and was previously in the Investment Management Division in New York, where her responsibilities included product development and management, as well as marketing and client coverage. She began her financial services career at American Express. Ms Tonelli received a BA, cum laude, from Georgetown University and speaks Italian.

Amy Nauiokas is Founder and Chief Executive Officer of Anthemis, the leading digital financial services investment firm, and Founder and CEO of Archer Gray, a media production and content company. She is a visionary executive, investor, producer and a recognized leader in innovation, strategy, and management across a variety of markets and industries.
As a venture capitalist, Amy identifies and invests in early stage technology companies focused on the disruption of media, financial services and marketplaces. She has built a strong investment portfolio of best-in-class, high growth companies. Current investments include Flo Technologies, Betterment, Trov, Happy Money and Currencycloud. Her exits include Zoopla, the UK’s leading property research website; Fidor Bank, acquired by BPCE in 2016; Simple, acquired by BBVA in 2014; and The Climate Corporation, acquired by Monsanto in 2013.

Mark Beeston founded Illuminate, a fintech VC firm, after a 25+ year career in capital markets where he had been both the consumer of capital markets technologies as well as the entrepreneur, operator, and funder of capital markets businesses. Prior to founding Illuminate, Mark was the CEO for the Post Trade Risk and Information business at ICAP (now Nex) where he oversaw the creation of ICAP’s own investment subsidiary. 

Prior to ICAP Mark launched T-Zero (now ICELink) during his time at Creditex before the company was acquired by ICE in 2008. He started his career with 13 years at Deutsche Bank in derivatives trading and management, including periods as COO for both the Global Rates and Global Credit businesses. 

Mark has an undergraduate degree from the London School of Economics and Political Science (LSE). Mark was listed on the Institutional Investor Fintech Finance 35 and top 40 Lists, Financial News Fintech 40 Power List, Institutional Investor Trade Technology Top 30 and Top 40 Lists, and Derivatives Intelligence/Derivatives Week Rising Stars.

In this episode, Alexandra Daly is joined by Alex Bente, Jeremy Pressman and Michael Redd, the team behind the exciting ADvantage Sports Fund, a joint venture between leAD Sports and OurCrowd. They provide unique insights into the fast growing sports tech market, which is expected to triple in the next 5 years, and where they see the greatest opportunities to invest, including e-sports, at home fitness, next-gen fan engagement/experience and tracking & analytics. 



Alexander Bente is Co-founder of the ADvantage Sports Fund. Prior to this he co-founded the leAD sports accelerator in 2016. He is the great-grandson of Adi Dassler, the founder of Adidas, which has become one of the most valuable and highly regarded sports brands in the world. Continuing the family tradition, Alex is passionate about sports entrepreneurship and the opportunities to invest in category changing companies through the ADvatnage fund. Through the success of the fund, Alex aims not only to revitalize his great grandfather’s legacy, but to establish a lasting legacy of his own.

Alex holds a Master’s degree in Accounting and Finance from the University of St. Gallen, one of the leading business schools in Europe, and gained venture experience during his graduate studies and thereafter while co-founding multiple companies to preserve his great grandfather’s legacy (including a Multi Family Office, Multi Asset Fund, Athlete Management and Advisory Concept, Hollywood movie concept etc). 



Jeremy Pressman is Partner at the ADvantage Sports Fund, and also happens to be Israel’s only active venture capitalist and professional basketball player, a unique combination for leading a sports tech investment fund. With over five years in venture, Jeremy has vast experience sourcing and conducting due diligence on technology deals with a specific focus on sports - including Replay Technologies (acquired by Intel ~$180m).

After a successful collegiate career at Yeshiva University, Jeremy chose to pursue his basketball career in Israel. Jeremy is a veteran of Israel’s Artzit basketball league having played six seasons on a number of teams in the Jerusalem and Tel Aviv areas. Jeremy has connections with professional athletes and teams in a number of international leagues, including NBA, NFL, Euroleague, MLS, CBA, and many more.



Michael Redd is Venture Partner at the ADvantage, and a former professional basketball player and Olympic gold medallist. Michael has been building, developing and investing in tech-focused startups since he retired from the NBA in 2013. After twelve seasons as a professional basketball player, both in the NBA and the US Olympic team in 2008, Michael has continued a strong drive toward excellence in his focus on ventures off the court. Michael is also involved in SnapChat’s Yellow incubator as a mentor and investor, and developing his own venture relationships with his firm 22 Ventures.



leAD is a global sports entrepreneurship and investment platform inspired by Adi Dassler - one of the most successful sports entrepreneurs in history and the founding father of the modern sports industry. Initiated by the grandchildren of Adi Dassler and a unique group of shareholders, leAD has assembled a world class network of industry experts, mentors and executives from the sports tech ecosystem.

Our Crowd is Israel’s most active VC with over $1bn of committed funds worldwide. Their global network consists of 30k members across 183 countries. Since 2013, they have successfully made 34 exits – including freeD Technologies (acq. Intel), Invertex (acq. Nike), Jump (acq. Uber).

Neventa Capital's Wissam Mansour and Thomas Felix Baden join Alexandra Daly, CEO of AA Advisors, to discuss growth equity investing and the digital technology space amid the ongoing COVID-19 pandemic. Guillem Segarra, CEO at HappyFresh, one of Neventa's portfolio companies, joins the conversation towards the end to provide some great insights into their operations amid COVID-19.

Prior to setting up Neventa, Wissam Mansour co-founded MIG Bank in 2005, one of Switzerland's leading online banks, which he exited to Swissquote in 2013, after reaching 85bn CHF in monthly trading volumes and 65,000 daily transactions with 200 employees across Lausanne, Zurich, London and Hong Kong. 

Thomas has more than 20 years of global experience in Growth Capital, Private Equity and M&A. Before joining Neventa Capital, he was Acting CEO of United Capital Management, an emerging markets Investment and Fund Management firm, and an Executive Director of Sailing Capital in Hong Kong, the first multi-billion Dollar Chinese Private Equity Fund with an overseas investment remit. Thomas was also head of the Direct Investment department of an International Family Office based in Geneva and Hong Kong, as well as the Private Equity department of a Middle Eastern based investment firm.

Drawing on their combined experience as GPs, LPs and operators, Wissam and Thomas discuss the challenges and opportunities their portfolio companies face, as well as what they are seeing of interest across the digital technology space.