23 min
The New Definition of Integration OMC Hive's The Buzz
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- Näringsliv
In this episode, I speak with Paolo Yuvienco, one of Omnicom’s most important technology leaders across the network, about the new definition of integration. We discuss what integration means, what our clients are asking for, and the way it impacts all of our capabilities across Omnicom, from media to creative.
Access the transcript here: https://tinyurl.com/un3bhjw8
In this episode, I speak with Paolo Yuvienco, one of Omnicom’s most important technology leaders across the network, about the new definition of integration. We discuss what integration means, what our clients are asking for, and the way it impacts all of our capabilities across Omnicom, from media to creative.
Access the transcript here: https://tinyurl.com/un3bhjw8
23 min