The Right Optics by Silmo Silmo

Apple has entered the smart eyewear market and this means that this new category is going to go from strength to strength.
Nick Coffer is joined by Sébastien Brusset to explore the key issues facing the optical industry:
What are the latest technologies?
What are the challenges to get products to market?
Will eye health remain at the heart of these products?
What risks do these products pose to eye health?
Who will wear these glasses? Will they appeal to the core market of 45-70 year olds?
Are opticians ready for these new products?
Do they need more training?
Can they maintain their margins if they sell these products?
Will it be down to the opticians to repair them?
All these questions have been explored by an incredible committee of experts, put together by Silmo, as part of their look at the future of the optical industry, Silmo Next. This podcast brings together and summarises the wealth of expertise and knowledge which came to the fore in the first two sessions of this committee.
A must-listen episode for anyone who wants to be ready to the changes ahead in the optical market.
For more information, go to www.silmoparis.com
A Boutique Broadcast production, for Silmo

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Apple est entré sur le marché des lunettes connectées, ce qui signifie que cette nouvelle catégorie va connaître un essor considérable.
Nick Coffer est rejoint par Sébastien Brusset pour explorer les principaux enjeux auxquels est confrontée l'industrie optique :
Quelles sont les dernières technologies ?
Quels sont les défis pour mettre les produits sur le marché ?
La santé oculaire restera-t-elle au cœur de ces produits ?
Quels risques ces produits posent-ils pour la santé des yeux ?
Qui portera ces lunettes ? Vont-elles séduire le marché des 45-70 ans ?
Les opticiens sont-ils prêts pour ces nouveaux produits ?
Ont-ils besoin de plus de formation ?
Peuvent-ils maintenir leurs marges s'ils vendent ces produits ?
Sera-t-il du ressort des opticiens de les réparer ?
Toutes ces questions ont été explorées par un comité incroyable d'experts, réuni par Silmo, dans le cadre de leur examen de l'avenir de l'industrie optique, Silmo Next. Ce podcast rassemble et résume la richesse de l'expertise et des connaissances qui ont été mises en avant lors des deux premières sessions de ce comité.
Un épisode à écouter absolument pour quiconque souhaite être prêt aux changements à venir sur le marché de l'optique.
Pour plus d'informations, rendez-vous sur www.silmoparis.com
Une production de Boutique Broadcast, pour Silmo.

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Silmo Academy brings together world experts in optics to speak at the various Silmo events throughout the year. Silmo Singapore is taking place this week, so Nick Coffer chats to one of the speakers at the event, Grant Hannaford.
In a fascinating, insightful and warm interview, Grant talks about:
The journey which brought him into the optics world.
His passion for research into lens design.
His doctorate at Aston University.
His extensive charity work, bringing improved sight to people from impoverished regions.
His desire to make optical knowledge accessible to all.
His International Optician of the Year Award
And his work with the Academy of Advanced Ophthalmic Optics in Australia, which he founded with his wife Thao.
Grant's humility shines through this episode, and he is just as at ease talking about his small optical practice in Australia, as he is talking about his highly technical and groundbreaking research. This is a really great listen, for any optician or academic looking to be inspired in their work.
For more information, head to:
https://www.silmoparis.com
https://aaoo.net.au/
A Boutique Broadcast production for Silmo.


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Between them, Debby Coath and Jez Levy have nearly 80 years of experience in retailing high-end designer eyewear. Debby is an independent agent, and has worked with some of the industry's top brands over the years. Currently representing Dita and Ahlem, among others, she draws on all her experience to give a fresh perspective on brands, through the eyes of a highly-reputed agent.
Jez owns Eyes on St Albans, near London, UK. A true destination eyewear store, he only stocks designer products such as Kirk & Kirk, Blake Kuwahara and Vava. Nick visits his shop, where Jez talks him through how he succeeds in a very challenging market.
A couple of fascinating interviews for brand owners, reps, agents and shop owners alike.
More info at silmoparis.com.
A Boutique Broadcast production for Silmo


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Pedro Da Silva is an award-winning eyewear designer and regular exhibitor at Silmo. His brand, VAVA, is renowned for its avant-garde and minimalist style, bringing innovative, timeless products of the highest quality to the market.
His story is laced with desgin, music, culture, urban renewal and a passion for sustainability - and he tells it beautifully in this incredibly engaging interview with Nick Coffer.
www.silmoparis.com
www.vavaeyewear.com
A Boutique Broadcast Ltd production for Silmo


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Les enjeux de la RSE sont importants, et le Silmo s'engage à être un leader dans les discussions au sein de l'industrie optique. Dans le premier de trois épisodes spéciaux, Dominique Royet de l'agence RSE Hyssop rejoint Nick pour partager toute son expertise et son expérience sur le sujet.
Dans cet épisode, ils abordent l'importance de l'engagement environnemental. Pourquoi est-ce important ? Comment les entreprises de l'industrie optique peuvent-elles faire la différence ? Quels sont les risques si l'industrie ne suit pas cette voie ?
Nick et Dominique sont rejoints par Guillaume Fort, Directeur Général d'Opal Demetz. Il souhaite que son entreprise soit un leader dans la mise en œuvre d'une stratégie RSE solide et a déjà franchi de nombreuses étapes dans ce voyage. Écoutez-le parler de ce que fait son entreprise, des défis qu'ils ont rencontrés et de leur objectif à long terme.
Veuillez cliquer sur "suivre" pour cette série, afin d'être informé des prochains épisodes.
Pour en savoir plus sur le Prix RSE de Silmo, rendez-vous sur https://www.silmoparis.com/fr-FR/silmo-awards/prix-rse
Pour en savoir plus sur Dominique, https://hyssop.agency
Pour en savoir plus sur Opal Demetz, https://opal.fr/fr/accueil/

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