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Unscripted, real, transparent information and interviews from Wes Schaeffer, The Sales Whisperer®, to help you master inbound marketing and generate more inbound sales that close faster, easier, at higher margin, with less stress and more fun.

The Sales Podcast Wes Schaeffer

    • Ledarskap

Unscripted, real, transparent information and interviews from Wes Schaeffer, The Sales Whisperer®, to help you master inbound marketing and generate more inbound sales that close faster, easier, at higher margin, with less stress and more fun.

    How To Remember Everyone You Meet With Memory Champion, Ron White

    How To Remember Everyone You Meet With Memory Champion, Ron White

    http://www.thesaleswhisperer.com/blog/topic/podcast
    http://MakeEverySale.com
    Why you should hold something in your hands in your promotional photos Started doing live memory classes at age 18 Was cold-calling after college The one line that changed his life while cold-calling "It's a massive display of discipline." How to stop sabotaging yourself Your negative self-talk is killing you How to think when you're sizing up someone for the first time How to clear your mind to prepare to remember someone's name Ask yourself "What is their name?" Slow down the introductions so you can catch everyone's name "Hey, I'll have to reintroduce myself." Have a pre-determined picture for everyone's name Steve = Stove Lisa = Mona Lisa John = John Wayne or a Port-a-John You'll meet someone, read a name tag, see a name on a billboard... For the next 60 days turn every name you see into a picture "How to Win Friends and Influence People" People love to hear their own name See "Steve with big ears" and a stove melting his ears...see it vividly and emotionally "The mind palace" or "Memory palace" What everyone gets wrong about memory systems It is work at first But it gets quite simple Like grocery shopping with just your arms vs. using a shopping cart Get all of the show notes for every episode of The Sales Podcast with Wes Schaeffer, The Sales Whisperer®.
    Use these resources to grow your sales:
    Sell More This Month Hire Better Salespeople Hire The Best Keynote Speaker Find Your Best CRM Join the Free Facebook Group Check out early episodes of The Sales Podcast:
    Episodes 1 to 10. Episodes 11 to 20. Episodes 21 to 30. Episodes 31 to 40. Episodes 41 to 50.

    • 34 min
    Create Comics To Convert Customers, With Stu Heinecke

    Create Comics To Convert Customers, With Stu Heinecke

    http://www.thesaleswhisperer.com/blog/topic/podcast
    http://MakeEverySale.com
    Why business cards are "inert...actually, they're dead" Wall Street Journal cartoonist Why use comics/cartoons in your work to get any meeting Humor is insight A point of agreement is insight How to use contact marketing to deliver insight Call the executive assistant Get his/her email Multiple touches Send them content that highlights the recipient Make the packaging standout Has 1,600 cartoons with data insertion points ("wide personalization") "Deep personalization" involves creating a dossier on someone (by scraping or tools like Seamless AI) to send truly customized marketing information How to use visual metaphors From Playboy to the Wall Street Journal When the ideas hit him for the best cartoons Can take days to come up with an idea Was never trained as an artist Took a few live image sketch classes With charcoal Some in 15 seconds The importance of hands How to direct the eyes His reply to "Humor doesn't work in marketing!" Get all of the show notes for every episode of The Sales Podcast with Wes Schaeffer, The Sales Whisperer®.
    Use these resources to grow your sales:
    Sell More This Month Hire Better Salespeople Hire The Best Keynote Speaker Find Your Best CRM Join the Free Facebook Group Check out early episodes of The Sales Podcast:
    Episodes 1 to 10. Episodes 11 to 20. Episodes 21 to 30. Episodes 31 to 40. Episodes 41 to 50.

    • 48 min
    The Self-Reliant Entrepreneur, With Duct Tape Marketer John Jantsch

    The Self-Reliant Entrepreneur, With Duct Tape Marketer John Jantsch

    http://www.thesaleswhisperer.com/blog/topic/podcast
    http://MakeEverySale.com
    Work on yourself Daily devotional Challenge question Not a "how-to" It's more of a "why-to" What's in your head? What's your mindset? Calendars and "seasons" in the book Trust yourself and your judgment Get out of the imposter syndrome Learn from his 30 years in business Learn how to handle lost deals Appreciate the doors that open when one is closed Why you need to detach Napoleon, Patton, Mike Tyson Does manifesting work? How to make your own good luck How to launch a successful course and learn from failed launches Create with your prospects and customers Ralph Waldo Emerson, cusp of the Civil War, reformation pushes Think for yourself How to find yourself "Moby Dick," "The Scarlett Letter" An army of self-reliant entrepreneurs can help the world How to know when it's time to add another iron in the fire How to handle boredom How to push yourself Start the day you get the book and write in it Commit to 30 days Put it in your way so you stumble across it Get all of the show notes for every episode of The Sales Podcast with Wes Schaeffer, The Sales Whisperer®.
    Use these resources to grow your sales:
    Sell More This Month Hire Better Salespeople Hire The Best Keynote Speaker Find Your Best CRM Join the Free Facebook Group Check out early episodes of The Sales Podcast:
    Episodes 1 to 10. Episodes 11 to 20. Episodes 21 to 30. Episodes 31 to 40. Episodes 41 to 50.

    • 28 min
    Get Free Press With Alison Maloni's PR Strategies

    Get Free Press With Alison Maloni's PR Strategies

    http://www.thesaleswhisperer.com/blog/topic/podcast
    http://MakeEverySale.com
    Does it pay to work for free? Be strategic to get the free press Start creating content Make videos in your car with your smartphone If you build it they will come Establish relationships with local news people Find them on Twitter Like and Re-tweet Message them with your area of expertise and some talking points Morning news is a big part of people's morning routines Evening news is not as big People are getting their news via social media Build your brand by getting coverage Facebook is harder now for businesses due to algorithm changes Instagram stories are huge Plan your Instagram feed and go behind the scenes with your Stories Maybe a "Tuesday Tip" Have a CTA with a clear, relevant reason Reporters are pretty easy to reach Keep it short and sweet: NO SCROLL Have your staff take photos of you being interviewed at your office Pre and post-promotion may be more important than the interview She can teach you how to do it yourself Press releases, pitches, etc. Get all of the show notes for every episode of The Sales Podcast with Wes Schaeffer, The Sales Whisperer®.
    Use these resources to grow your sales:
    Sell More This Month Hire Better Salespeople Hire The Best Keynote Speaker Find Your Best CRM Join the Free Facebook Group Check out early episodes of The Sales Podcast:
    Episodes 1 to 10. Episodes 11 to 20. Episodes 21 to 30. Episodes 31 to 40. Episodes 41 to 50.

    • 32 min
    Get More Leads With The Same Traffic: Former Googler, Lukas Haensch

    Get More Leads With The Same Traffic: Former Googler, Lukas Haensch

    http://www.thesaleswhisperer.com/blog/topic/podcast
    http://MakeEverySale.com
    Page speed impacts lead conversion The mobile experience is quite different ("mobile moments") Up to 150 mobile moments per day per  visitor You must load quickly for 3G to 5G visitors You can't just focus on the latest devices/standards/speeds Many metrics to consider Google focused on Speed Index Use this site built by a Googler to test your speed Get your Speed Index under 3 seconds Click on Filmstrip View Critical rendering path HTML, Javascript, and CSS prevent other items from loading until they are fully executed Browsers must work through all of those assets first "Deferring" or "Asynchronous loading" Do you need particular scripts on particular pages? Be disciplined Base 64 coding of images Hero image CTA Lazy loading Hero videos, carousels, animations can hurt Page speed is important as well as its appearance but what is the visitor actually doing on your page? HotJar and CrazyEgg are not realtime PathMonk goes beyond heat maps SmartCards Understand what users are doing on your page Understand your products Chatbots are too passive Chatbots are not great for sales but great for customer service Learns from every page the code is installed on Conversion Rate Optimization is key When do visitors convert? Get all of the show notes for every episode of The Sales Podcast with Wes Schaeffer, The Sales Whisperer®.
    Use these resources to grow your sales:
    Sell More This Month Hire Better Salespeople Hire The Best Keynote Speaker Find Your Best CRM Join the Free Facebook Group Check out early episodes of The Sales Podcast:
    Episodes 1 to 10. Episodes 11 to 20. Episodes 21 to 30. Episodes 31 to 40. Episodes 41 to 50.

    • 47 min
    Automation Does Not Replace Humans Says Stephen M. Lowisz

    Automation Does Not Replace Humans Says Stephen M. Lowisz

    http://www.thesaleswhisperer.com/blog/topic/podcast
    http://MakeEverySale.com
    The T3 Framework: Tactics. Talent. Tech.  Worked on helping Fortune 500 companies get their acts together Use analytics to get the right people on board to grow Foosball and bean bag chairs are not investments in your people Automation does not replace humans Typical KPIs in businesses are reactive Measuring for the sake of measuring You're hiring wrong so these measurements won't help It's too late by the time you recognize the mistake How to balance the measurement of effort vs. results Should you use sales scripts? Audit. Document. Repair. Systems. Data. Metrics. Is your team coachable? Are you a bad sales manager? Went from 7% to 62% close rate via coaching with the sales manager Focus on frameworks vs. scripts vs. prompts You have to give your salespeople the room to fail as they evolve and grow in a new role People buy when you connect with them Prospects have a strong B.S. radar What's the impact you can make? Past sales performance is no guarantee of future sales results Great salespeople can sell their way into a job Myers-Briggs Behavior. Needs. Drivers. Use analytics to stack the hiring odds in your favor Get all of the show notes for every episode of The Sales Podcast with Wes Schaeffer, The Sales Whisperer®.
    Use these resources to grow your sales:
    Sell More This Month Hire Better Salespeople Hire The Best Keynote Speaker Find Your Best CRM Join the Free Facebook Group Check out early episodes of The Sales Podcast:
    Episodes 1 to 10. Episodes 11 to 20. Episodes 21 to 30. Episodes 31 to 40. Episodes 41 to 50.

    • 55 min

Kundrecensioner

sarahwatz ,

Just awesome - you make my day!

I’ve been listening to all your episodes in my car on my way to work for almost a year now. And I kick myself for not writing this review sooner. I just love the insight, the carefully chosen guests, and the aha moments that you and your guests deliver. You have a very nice way of getting the juicy stuff through humor and curiosity from the guest on the podcast. So if you who read this review are serious on building a successful business through best practices and hands on advice (and want to avoid some rabbit holes) this is the podcast that could make a difference for you too.

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