You're On Mute YOM

In our first episode of 2022, Steve and Devon sit down to chat about some of the recent changes and happenings in the consumer privacy and technology space. No guest this episode, just two friends talking about Apple's new privacy features, what Google is up to these days, and even digging into some of those hot topics like crytpo and NFTs. We also chat briefly about how disease sniffing dogs are a thing, but we aren't exactly sure how. As always we encourage everyone and anyone to drop us a line and ask us some questions. We look forward to having new guests on this year and hopefully more episodes too! Tune in and enjoy...

In Episode 13 Steve and Devon sit down with Marc Goldberg and Shailin Dhar of Method Media Intelligence who are fighting the good fight against advertising fraud. Ad fraud may not be something that we think about or even realize is happening, but it's an almost $20 billion dollar business. As consumers and general internet users, we see the impact of ad fraud in the cost of the content we access, the rise of paywalls around previously free content, and the decline of local news and other crucial necessities. Join us as we dig into a recent botnet scam impacting connected TV devices and explore the journey an ad takes goes on to get in front of your face. We also play our favorite game of "how do you protect your privacy" and find out my 7-month year old's favorite food. Spoiler alert - it's in the title of this episode. Thanks for listening!

We're back with our first episode of 2021 after taking a brief hiatus due to the birth of Devon's baby boy Cosmo. For this episode, we brought our good friend Carlos Calderon, Head of Solutions at MetaRouter, and long-time builder of MADtech solutions onto the show. He recently took on a new role at a technology company but has spent a ton of time on the other side of the fence working for some of the biggest brands on earth. We went off the rails a bit in this discussion talking about everything from the ethical responsibility of consumer technology, device addiction, the latest data breaches, cognitive dissonance, and human psychology. We even dipped our toes into the facial recognition waters as well.  We hope you enjoy the episode!

In Episode 11, and our final YOM episode of 2020, we try to help one of our listeners solve a technology conundrum. We’ve noticed a trend over the past few months where many of our friends and relatives are trying to ween themselves off their social media dependencies by using the clunkier versions of their favorite apps on their desktop computers rather than their phones. I am sure some of you may have noticed that the desktop experience may not be as personalized, intuitive, or sometimes even available outside of your mobile device. We dig in and try to uncover why that is while exploring what data is collected and what other potential invasions of privacy you may unknowingly be agreeing to. Join us as we say goodby to 2020 and look ahead to what the future of technology, advertising, and the internet may look like. 

In Episode 10, Steve and Devon chat with Jon Geeting, local political activist, community builder, and Director of Engagement for Philadelphia 3.0. We chat about the recent election, the power of Facebook and email lists, and how a visit by the Pope made it easier for restaurants to survive during a pandemic. At Philadelphia 3.0, Jon uses his skills as a writer and his computer to build lasting connections and support political candidates running for office.  We learn just how important and just how easy it can be to unify your neighbors, grassroots activists, and  Facebook randos to make change happen. Listen in to one of our last episodes of the year and let us know what you think or let us know if you have a technology conundrum, query, or complaint at contact@youronmute.com or call us at 1-406-748-MUTE.

In Episode 9, Steve and Devon sit down with Chief Digital Officer of JCDecaux North America, Mark Costa. Before the pandemic, you may recall jumping into a cab, driving down a highway, or waiting for a bus. All of those actions were likely accompanied by an advertisement of some shape or form. How did that ad get onto that huge screen? What determines which ad is shown when? How far away are we from a Minority Report or Blade Runner-like future where each of those out of home ad is personalized to me and me alone? We discuss all of this and more with Marc, who is a leader in the Digital Out of Home (DOOH) industry. He tells us how it works, where this is going, how COVID is impacting it all. Tune in to learn more about the intersection between advertising, architecture, and the environment.