49 min
8. From Weddings to Book Deals: Evolving a Hand-Lettering Business with Crew and Co Calligraphy Biz Corner
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- Entrepreneurship
How are you liking the show? Send us a text!
In today's episode of Calligraphy Biz Corner, we have two very special guests! We're so excited to welcome Courtney and Will, owners of Crew and Co, a hand-lettering business that over the past 10 years, has transitioned from weddings and calligraphy workshops to creating products that encourage families to make scripture a practical part of their daily lives.
Their second book, Abundant Grace, was recently published on April 2nd, and we had the privilege of chatting with them just before it was released! In this episode, Courtney and Will share the evolution of their business, starting with Courtney's beginnings in wedding calligraphy to Will joining the team as they entered the product world by creating children's screen-printed t-shirts. Their inspiring journey leads us to where they are today, which is launching their second book and developing products that bring joy and hope to families through encouraging messages, beautiful designs, and vibrant colors.
Throughout the episode, Courtney and Will expand on the importance of building a business that's aligned with personal values and rooted in authenticity. Tune in to hear their experiences of figuring things out as they go, and their exciting story of navigating the book publishing process for two books, including their latest release, 'Abundant Grace.'
Listen in to the end of the episode to hear how you can win a copy of their newest book plus store credit to crewandco.com!
🔗 Links to resources mentioned in this episode:
Enter our Instagram Giveaway here!Purchase a copy of Abundant GraceCheck out Crew + Co's productsConnect with Courtney & Will on...InstagramFacebookTikTok🎙️ In this Episode:
00:00 Introduction03:28 Welcome Will & Courtney!05:56 Courtney's Calligraphy Beginnings 11:22 Launching Crew + Co & Transitioning to Products15:22 Working as a Husband & Wife Team 19:33 Growing a Product-Based Business35:27 GetSupport the Show.
👯♀️ Learn More About Us:
Follow Calligraphy Biz Corner on Instagram Send us an email with your feedback, questions, or topic requests: calligraphybizcorner@gmail.com Learn more about Alane's business, Write Pretty for Me:
Follow Write Pretty for Me on Instagram Grab Alane's free checklist of the 9 email templates every calligrapher should have Learn more about Shaochen's business, Monstera Gold
Follow Monstera Gold on Instagram Get your business discovered through Shaochen's free calligrapher directory Subscribe for freebies and biz tips Need help with pricing? Get Alane & Shaochen's pricing resource, The Creative's Pricing Toolkit
How are you liking the show? Send us a text!
In today's episode of Calligraphy Biz Corner, we have two very special guests! We're so excited to welcome Courtney and Will, owners of Crew and Co, a hand-lettering business that over the past 10 years, has transitioned from weddings and calligraphy workshops to creating products that encourage families to make scripture a practical part of their daily lives.
Their second book, Abundant Grace, was recently published on April 2nd, and we had the privilege of chatting with them just before it was released! In this episode, Courtney and Will share the evolution of their business, starting with Courtney's beginnings in wedding calligraphy to Will joining the team as they entered the product world by creating children's screen-printed t-shirts. Their inspiring journey leads us to where they are today, which is launching their second book and developing products that bring joy and hope to families through encouraging messages, beautiful designs, and vibrant colors.
Throughout the episode, Courtney and Will expand on the importance of building a business that's aligned with personal values and rooted in authenticity. Tune in to hear their experiences of figuring things out as they go, and their exciting story of navigating the book publishing process for two books, including their latest release, 'Abundant Grace.'
Listen in to the end of the episode to hear how you can win a copy of their newest book plus store credit to crewandco.com!
🔗 Links to resources mentioned in this episode:
Enter our Instagram Giveaway here!Purchase a copy of Abundant GraceCheck out Crew + Co's productsConnect with Courtney & Will on...InstagramFacebookTikTok🎙️ In this Episode:
00:00 Introduction03:28 Welcome Will & Courtney!05:56 Courtney's Calligraphy Beginnings 11:22 Launching Crew + Co & Transitioning to Products15:22 Working as a Husband & Wife Team 19:33 Growing a Product-Based Business35:27 GetSupport the Show.
👯♀️ Learn More About Us:
Follow Calligraphy Biz Corner on Instagram Send us an email with your feedback, questions, or topic requests: calligraphybizcorner@gmail.com Learn more about Alane's business, Write Pretty for Me:
Follow Write Pretty for Me on Instagram Grab Alane's free checklist of the 9 email templates every calligrapher should have Learn more about Shaochen's business, Monstera Gold
Follow Monstera Gold on Instagram Get your business discovered through Shaochen's free calligrapher directory Subscribe for freebies and biz tips Need help with pricing? Get Alane & Shaochen's pricing resource, The Creative's Pricing Toolkit
49 min