185 episodes

Imagine you are a sales leader listening to a podcast. Wouldn't it be cool if that show was designed just for you?

This is your show.

We demonstrate how you should lead your sales and operationalize everything to facilitate scale.

Each podcast explores topics that sales leaders need to know and master, so every time, we answer:

What should leaders expect from their salespeople?

What should a sales leader do?

How should sales leaders operationalize it to achieve scale?

What are the top takeaways?

Enjoy the show!

Ask the Right Questions, The Sales and RevOps Podcast Fab Calando & Paul Lafleur

    • Business

Imagine you are a sales leader listening to a podcast. Wouldn't it be cool if that show was designed just for you?

This is your show.

We demonstrate how you should lead your sales and operationalize everything to facilitate scale.

Each podcast explores topics that sales leaders need to know and master, so every time, we answer:

What should leaders expect from their salespeople?

What should a sales leader do?

How should sales leaders operationalize it to achieve scale?

What are the top takeaways?

Enjoy the show!

    Demystifying Demos: How to Craft Compelling Pitches That Close Deals

    Demystifying Demos: How to Craft Compelling Pitches That Close Deals

    Do you feel like your product demos are more marketing monologue than sales magic? You're not alone. This episode dives deep into the secrets of crafting powerful demos that uncover client needs and convert prospects into customers.

    Here's what you'll learn:


    Why focusing on features can hurt your close rate.
    The key difference between a marketing demo and a sales demo (hint: it's all about needs!).
    When a pre-recorded demo can be your secret weapon (and when it's time to personalize).
    How to leverage the power of storytelling to create a compelling narrative that resonates with your audience.

    Stop wasting demos and start closing deals! Tune in, learn how to tailor your demos to specific client situations, and watch your sales soar.


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    Send in a voice message: https://podcasters.spotify.com/pod/show/sales-revops/message

    • 27 min
    Mastering Email for Sales Success: Segmentation, Follow-Ups & Personalization

    Mastering Email for Sales Success: Segmentation, Follow-Ups & Personalization

    Struggling to turn leads into customers with email marketing?

    This Ask The Right Questions episode dives deep into mastering emails for sales success with sales expert Alyssa Milot. ️

    We explore:


    Building a powerful sales pipeline with targeted email strategies.
    Creating impactful email templates that save time and boost performance. ⏱️
    The importance of personalization and why generic marketing emails rarely work.
    Crafting compelling follow-up sequences that nurture leads and close deals.
    Leveraging Sales Enablement to identify lost opportunities and re-engage prospects.

    Whether you're a seasoned salesperson or just starting, this episode is packed with actionable tips and insights to take your email marketing game to the next level!

    Tune in and discover how to close more deals and achieve sales success with effective email communication.


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    Send in a voice message: https://podcasters.spotify.com/pod/show/sales-revops/message

    • 41 min
    From Awkward Silence to Sales Superstar: 3 Communication Hacks

    From Awkward Silence to Sales Superstar: 3 Communication Hacks

    Tired of sales calls that fizzle out into uncomfortable quiet? Join us as we break down 3 essential communication secrets to transform you from an "Awkward Silence" to a Sales Superstar!

    In this episode, you'll learn:


    Body language hacks to boost your confidence and project authority without sounding pushy.
    Conversation strategies to keep your prospect engaged and build trust, even if you're introverted.
    Actionable tips on how to coach your sales reps to master communication and crush their quotas.

    Plus, we'll share a link to the FREE bonus resource: the HubSpot Sales Communication Playbook!

    Don't let awkward silences hold your sales team back! Listen now and start closing deals like a pro.

    #salescommunication #salestips #leadership #salescoaching #hubspot


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    Send in a voice message: https://podcasters.spotify.com/pod/show/sales-revops/message

    • 36 min
    Align Your Sales with Client Objectives & the Buyer's Journey

    Align Your Sales with Client Objectives & the Buyer's Journey

    Hey founders! Struggling to close deals? Join [Your Name] and renowned sales expert Paul Lafleur on Ask The Right Questions, the podcast empowering you to unlock sales success. In this episode, you'll discover:



    No more salesy pitches, no more pushy tactics. Learn how to build genuine relationships, solve real problems, and watch your sales soar as you become a trusted partner in your client's success journey.



    P.S. Don't forget to subscribe for more actionable sales and RevOps insights!


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    Send in a voice message: https://podcasters.spotify.com/pod/show/sales-revops/message

    • 30 min
    Mastering Sales Leadership: Boost Your Team's Performance with Key Actions

    Mastering Sales Leadership: Boost Your Team's Performance with Key Actions

    Welcome to "Ask The Right Questions - The Sales and RevOps Show." This episode, "Mastering Sales Leadership: Boost Your Team's Performance with Key Actions," features your hosts, a dedicated HubSpot Partner - Fab Calando - and the insightful Sales Consultant Paul Lafleur, diving deep into the transformative strategies that define sales success.

    What's Inside:

    In the dynamic world of sales, leadership goes beyond mere management. It's about inspiring, strategizing, and guiding your team to meet and exceed their targets. Today, we're unpacking the layered journey of sales leadership – from the mindset that fuels growth to the tactical execution that drives it.


    Redefining Leadership: Understand the shift from commanding to empowering and how stakeholder priorities shape successful strategies.
    The Assessment Deep Dive: Evaluating everything that matters – talent, desire, expertise, processes, and tools like playbooks and CRM systems.
    From Planning to Activation: The nuances of creating plans that resonate and ensuring your team is on board every step of the way.
    The Iterative Loop: Why tracking, reviewing, and iterating aren't just important, they're essential for sustained success.

    Key Insights:


    Discover why securing 'Buy in' could be your biggest win.
    Learn the strategy behind practical observation and why Paul's best advice as a new VP was to "observe first."
    The importance of objective, measurable analysis in refining your sales approach.

    Tune in as we dissect these elements with practical advice, real-world examples, and the wisdom gleaned from years of experience in the field. Whether you're leading a sales team or aspiring to, this episode is packed with actionable insights designed to elevate your leadership and, consequently, your team's performance.

    Engage with Us: We love hearing from our listeners! Share your thoughts, questions, or feedback.

    Subscribe to "Ask The Right Questions" for more insights into sales, RevOps, and leading the charge in today's ever-evolving market.


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    Send in a voice message: https://podcasters.spotify.com/pod/show/sales-revops/message

    • 37 min
    Sales Success Formula: Aligning Processes with Client Goals - Ask The Right Questions Podcast

    Sales Success Formula: Aligning Processes with Client Goals - Ask The Right Questions Podcast

    Welcome to the 'Ask The Right Questions' Podcast

    In this enlightening episode of 'Ask The Right Questions,' we dive deep into the nuances of crafting a sales process that goes beyond just hitting targets. We explore how to genuinely align your sales strategies with your client's objectives, offering invaluable insights for sales managers, VPs of sales, CROs, co-founders, and anyone leading a sales team.

    What You'll Discover:


    The importance of understanding the consultative path in sales.
    How to think in terms of milestones rather than just steps or stages.
    The art of creating a client-centric sales process.
    Insights on team collaboration in sales strategy development.
    Tips for optimizing your CRM to reflect a client-focused approach.

    Key Takeaways:


    Discover the transformative approach to sales that prioritizes client objectives.
    Learn about the strategic milestones essential for a successful sales process.
    Uncover the true essence of value from the perspective of your clients.

    Join Us:
    Hosted by Fab Calando and Paul Lafleur, 'Ask The Right Questions' brings you to the forefront of sales leadership discussions, strategies, and insights.

    Stay Connected:
    Follow us on LinkedIn (https://www.linkedin.com/in/fabcalando-hubspot-consultant/) for more updates and to connect with a community of like-minded sales professionals.

    Your Feedback Matters:
    We love hearing from our listeners! Please share your thoughts, questions, or suggestions by contacting us at the link at the bottom of the show notes.

    Subscribe for More Insights:
    Don't miss out on our upcoming episodes - subscribe to our podcast and keep up with the latest trends and strategies in sales leadership.


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    Send in a voice message: https://podcasters.spotify.com/pod/show/sales-revops/message

    • 35 min

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