How Marketing Attribution Takes You From “No Numbers, No Business” to “Know Numbers, Know Business‪”‬ All About Digital Marketing Podcast

Today's episode is all about how important marketing attribution is for your business. Join Scott Desgrosseilliers, CEO of Wicked Reports, and your Co-Hosts Travis Ketchum and Chris Bruno.In the episode, we talk about : The importance of attribution and how it's changing.The shift from last-click attribution to last-sales attribution.How long does your sales cycle look like?How do you balance what your clients want vs what they need?We'd love to help our listeners with some free reviews ...