In this episode of The Untuned, Gaurav invited Prantik Mazumdar , Founder of Happy Marketer and current Managing Director of CXM @Denstu.
The episode focuses on Value and Impact creation through entrepreurship.
"Prantik is an entrepreneur & venture investor and acts as a Digital Transformation Catalyst in organizations to drive sustainable change and impact.
After pursuing a major in Computer Engineering & a minor in Technopreneurship from the National University of Singapore (NUS), he kickstarted his career with the Singapore government (Enterprise Singapore) to drive international trade promotion for the island state.
He started his entrepreneurial journey with Happy Marketer in 2011 where he spent a decade building & scaling up one of the best and most awarded independent digital marketing services firm in the region that served brands like Standard Chartered Bank, Income, Great Eastern Life, Royal Brunei Airlines, Coffee Bean & Tea Leaf, Starbucks, Ping An, Grab, Shopee, GoJek, Kimberly Clark, PropertyGuru, PegiPegi, Starhub, Singtel, Nanyang Business School, Kaplan, INSEAD amongst many of it's prestigious clients.
In February 2019, he had a successful exit when Happy Marketer was sold to an American digital enterprise called Merkle, which is part of dentsu International, the largest Japanese advertising conglomerate. He is currently serving as the Managing Director of the CXM Group at Dentsu Singapore.
He is a regular columnist for Marketing Magazine, Campaign Asia, Economic Times, Business Times on all things digital transformation and marketing and has trained over 500 enterprises in the region on this subject. In 2015, he was recognized as one of the Top 50 Most Influential Marketers in the World.
Apart from his corporate role, he is an active angel & venture investor, mentor, advisor and speaker through organizations like Quest Ventures, Tie Singapore, HealthXCapital, NUS Angel Ventures and is an Entrepreneur-In-Resident at INSEAD.