155 episodes

In this show, Martina Flor reveals all of her lettering and art business strategies to help you build a career as a commercial artist. You’ll learn about mastering a skill, finding your voice as an artist, going from amateur to pro, how the illustration market works, marketing yourself, social media, client outreach, and productivity tips so that you can thrive with your art and make a living doing what you love.
It’s a mix of interviews with notable lettering artists and illustrators, special co-hosts, and solo shows from Martina that you’re not going to want to miss.

Martina Flor’s Open Studio Martina Flor

    • Business

In this show, Martina Flor reveals all of her lettering and art business strategies to help you build a career as a commercial artist. You’ll learn about mastering a skill, finding your voice as an artist, going from amateur to pro, how the illustration market works, marketing yourself, social media, client outreach, and productivity tips so that you can thrive with your art and make a living doing what you love.
It’s a mix of interviews with notable lettering artists and illustrators, special co-hosts, and solo shows from Martina that you’re not going to want to miss.

    154. Why This is the Best Time to Make Money with Your Art - Martina Flor

    154. Why This is the Best Time to Make Money with Your Art - Martina Flor

    Welcome to Martina Flor's Open Studio!

    In this insightful episode of Martina Flor's Open Studio, Martina Flor discusses why now is the best time for creatives to monetize their art. She shares her personal journey from Argentina to Berlin, overcoming numerous obstacles, and ultimately building a successful lettering design business. Martina emphasizes the unprecedented opportunities available today for artists to create income from their passion.


    To access the full show notes for this episode, click here: ⁠⁠⁠https://martinaflor.com/podcast

    • 22 min
    153. The Dos and Don'ts of Building a Portfolio (plus Free Checklist) - Martina Flor

    153. The Dos and Don'ts of Building a Portfolio (plus Free Checklist) - Martina Flor

    Welcome to Martina Flor's Open Studio!In this episode, we explore the essential elements of creating a portfolio that stands out and helps you connect with the right clients. Whether you are just starting or looking to refine your existing portfolio, these tips will guide you towards showcasing your work effectively.This episode provides you with a free checklist that will help you create your portfolio.You can download it for free here https://www.martinaflor.com/portfoliochecklistTo access the full show notes for this episode, click here: ⁠⁠⁠https://martinaflor.com/podcast

    • 20 min
    152. Sketching: The Secret Weapon for Successful Projects - Martina Flor

    152. Sketching: The Secret Weapon for Successful Projects - Martina Flor

    Welcome back to Open Studio!

    In this episode, Martina Flor dives into the transformative power of incorporating sketches into the workflow of lettering artists and illustrators. Sharing personal anecdotes and professional insights, Martina highlights how sketches can save time, facilitate client feedback, and enhance the overall creative process. She outlines practical steps for integrating sketches into your projects to improve efficiency and collaboration with clients.

    To access the full show notes for this episode, click here: ⁠⁠⁠https://martinaflor.com/podcast

    • 20 min
    151. Crafting Your Unique Style: Tips for Lettering Artists and Illustrators - Martina Flor

    151. Crafting Your Unique Style: Tips for Lettering Artists and Illustrators - Martina Flor

    Welcome back to Open Studio!

    I'm Martina Flor, @martinaflor, and in today's episode, I bring you Crafting Your Unique Style: Tips for Lettering Artists and Illustrators. I'll be sharing valuable tips and insights on how to develop your own unique style as a lettering artist or illustrator.

    To access the full show notes for this episode, click here: ⁠⁠⁠https://martinaflor.com/podcast

    • 24 min
    150. Podcast with Donald Roos. The Don't Method, Time Management and much more

    150. Podcast with Donald Roos. The Don't Method, Time Management and much more

    In this week's episode of Open Studio, join us for an insightful discussion with Donald Roos, a trailblazer in the field of design.

    Donald shares invaluable strategies for designers on how to navigate distractions, master time management, and stay motivated in the face of challenges. From balancing creative projects to overcoming obstacles, Donald provides practical tips and heartfelt advice to help designers thrive in their craft.

    Whether you're a seasoned professional or an aspiring designer, this episode is a must-watch for anyone looking to elevate their skills and succeed in the dynamic world of design.

    Don't miss out! Tune in now to gain valuable insights from Donald Roos and take your design journey to new heights.


    Follow Donald
    Website: https://www.bureaudonald.com/
    instagram: https://www.instagram.com/bureaudonald/


    See full show notes
    https://www.martinaflor.com/podcast

    • 38 min
    149. 4 Tactics to Unlock Confidence as a Lettering Artist or Illustrator - Martina Flor

    149. 4 Tactics to Unlock Confidence as a Lettering Artist or Illustrator - Martina Flor

    Welcome back to Open Studio!

    I'm Martina Flor @martinaflor, and in todays episode i bring you " 4 Tactics to Unlock Confidence as a Lettering Artist or Illustrator". I'll be sharing some advice on how to cultivate confidence and maintain discipline as a lettering artist or illustrator.

    To access the full show notes for this episode, click here: ⁠⁠⁠https://martinaflor.com/podcast

    • 20 min

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