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This is the 2nd episode of a five-part series on The Daily Coffee Pro by Map It Forward Podcast, hosted by Map It Forward founder, Lee Safar.

Our guest on the podcast this series is Angela del Pilar Barrero Bernal from Bodega de la Finca in Colombia. Angela is a coffee producer and an agricultural finance expert with experience in the Palm Oil Industry.

In this episode of the series, Angela and Lee talk about the challenges of traditional farming and the devastating impact of the Phytophthora disease.

Angela shares insights on transitioning techniques from palm oil farming, including using biochar, to address soil depletion and disease management in coffee farming.

Learn how innovative agricultural practices can create sustainable solutions for coffee producers.

00:00 The Complexities of Coffee Farming: A Personal Story
00:43 Sponsored Segment: Becoming a Coffee Consultant
01:55 Exploring Solutions for Coffee Producers
02:14 The Connection Between Palm Oil and Coffee Farming
02:46 Understanding Soil Depletion and Its Impact
05:43 The Science of Soil Carbon: Oxidative vs. Recalcitrant
09:01 The Revolutionary Discovery of Recalcitrant Carbon
10:20 Combating Phytophthora in Palm Oil with Biochar
11:58 Biochar: A Sustainable Solution for Soil Health
15:44 Looking Ahead: The Future of Biochar in Agriculture

Connect with Angela and Bodega de la Finca here:
https://www.linkedin.com/in/angela-del-pilar-barrero-bernal-460107a1/
https://www.instagram.com/bodegadelafinca/

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The Daily Coffee Pro by Map It Forward Podcast Host: Lee Safar

https://www.mapitforward.coffee

https://www.instagram.com/mapitforward.coffee

https://www.instagram.com/leesafar

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This episode is brought to you by Map It Forward's revised on-demand online workshop "It's Time to Become a Coffee Consultant" available now on our website with additional new bonus material including the coffee consultant career map. Get more details on how you can create an alternative revenue stream today at https://mapitforward.coffee/workshops

This is the first episode of a five-part series on The Daily Coffee Pro by Map It Forward Podcast, hosted by Map It Forward founder, Lee Safar.

Our guest on the podcast this series is Angela del Pilar Barrero Bernal from Bodega de la Finca in Colombia. Angela is a coffee producer and an agricultural finance expert with experience in the Palm Oil Industry.

In this episode of the series, Angela and Lee explore Angela's decade-long journey to discovering Biochar, a solution for regenerating unproductive agricultural land.

Angela shares her background in finance and agriculture, her family's struggles with coffee farming due to climate change, and how her experience with palm oil farming led to groundbreaking insights.

Learn about the intersection of palm oil, coffee, and Biochar in this fascinating conversation.

Stay connected for the next episode as they dive deeper into this promising technology.

00:00 The Plight of Rural Farmers: A Heartbreaking Transition
00:46 Introducing the Coffee Consultant Workshop
01:25 Launching the Series: A New Technology in Coffee Production
03:22 Angela's Journey: From Finance to Coffee Production
09:13 The Challenge of Climate Change on Coffee Farming
13:39 Exploring Solutions and the Promise of Biochar
14:15 Closing Thoughts and Invitation to Engage

Connect with Angela and Bodega de la Finca here:
https://www.linkedin.com/in/angela-del-pilar-barrero-bernal-460107a1/
https://www.instagram.com/bodegadelafinca/

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The Daily Coffee Pro by Map It Forward Podcast Host: Lee Safar

https://www.mapitforward.coffee

https://www.instagram.com/mapitforward.coffee

https://www.instagram.com/leesafar

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This episode is brought to you by Map It Forward's revised on-demand online workshop "It's Time to Become a Coffee Consultant" available now on our website with additional new bonus material including the coffee consultant career map. Get more details on how you can create an alternative revenue stream today at https://mapitforward.coffee/workshops

This is the 5th episode of a five-part series on The Daily Coffee Pro by Map It Forward Podcast, hosted by Map It Forward founder, Lee Safar.

Our guest on the podcast this series is a regular of the podcast and dear friend of Map It Forward, visionary and entrepreneur, Nawar Adra. Nawar is the owner of Stitch Coffee (Cafes, roastery, B2B and B2C) and ECRE (Co-Roasting facility) in Sydney, Australia.

In this series, Nawar and Lee discuss the state of the Australian coffee industry in 2024 with the challenges and opportunities that come with it.

In this episode of the series, Nawar and Lee highlight the struggles of coffee roasters, the importance of financial management, and the pitfalls of extending credit to clients.

It also covers the transition to direct-to-consumer sales, the impact of market saturation and 'zombie businesses,' and the need for professionalism and mental health awareness in the industry.

The episode wraps up with a conversation on the importance of values, community support, and strategic business practices in sustaining the coffee industry.

00:00 Navigating Financial Challenges in the Coffee Industry
01:18 Introducing the Final Episode: Australian Coffee Scene Insights
02:19 Strategies for Coffee Roasters Facing Financial Struggles
03:49 The Importance of Payment Terms and Business Practices
07:11 Navigating Relationships and Trust in the Coffee Business
08:41 Addressing Mental Health and Business Survival Strategies
11:35 Future Outlook and Advice for Coffee Business Owners
18:09 Closing Thoughts and Gratitude

Connect with Nawar Adra and Stitch Coffee here:
https://www.instagram.com/stitch.coffee/
https://www.stitch.coffee/
https://www.linkedin.com/in/nawar-adra-12909516a/

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The Daily Coffee Pro by Map It Forward Podcast Host: Lee Safar

https://www.mapitforward.coffee

https://www.instagram.com/mapitforward.coffee

https://www.instagram.com/leesafar

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This episode is brought to you by Map It Forward's revised on-demand online workshop "It's Time to Become a Coffee Consultant" available now on our website with additional new bonus material including the coffee consultant career map. Get more details on how you can create an alternative revenue stream today at https://mapitforward.coffee/workshops

This is the 4th episode of a five-part series on The Daily Coffee Pro by Map It Forward Podcast, hosted by Map It Forward founder, Lee Safar.

Our guest on the podcast this series is a regular of the podcast and dear friend of Map It Forward, visionary and entrepreneur, Nawar Adra. Nawar is the owner of Stitch Coffee (Cafes, roastery, B2B and B2C) and ECRE (Co-Roasting facility) in Sydney, Australia.

In this series, Nawar and Lee discuss the state of the Australian coffee industry in 2024 with the challenges and opportunities that come with it.

In this episode of the series, Nawar and Lee delve into the importance of supply chain management and relationships, especially in times of volatility affecting coffee pricing and availability.

The episode highlights the tension between coffee roasters, producers, and the impact of external factors like climate change and economics on the coffee supply chain.

The critical role of building strong relationships with suppliers as a competitive advantage and a way to navigate the industry's challenges is explored.

The conversation also touches on strategies for roasters to adapt to the changing landscape and the potential for direct relationships between roasters and producers to mitigate risks.

00:00 Navigating Trust and Payment in the Coffee Supply Chain
00:23 Becoming a Coffee Consultant: A Path to Freedom
01:02 Exploring the Australian Coffee Scene: Challenges and Opportunities
01:28 The Critical Role of Relationships in Coffee Supply Chain Management
04:24 Leveraging Relationships for Competitive Advantage in Coffee Roasting
10:03 Addressing the Pricing Tensions in the Coffee Industry
16:17 Creative Strategies for Coffee Roasters Amidst Market Volatility
17:02 Wrapping Up and Looking Ahead to Solutions

Connect with Nawar Adra and Stitch Coffee here:
https://www.instagram.com/stitch.coffee/
https://www.stitch.coffee/
https://www.linkedin.com/in/nawar-adra-12909516a/

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The Daily Coffee Pro by Map It Forward Podcast Host: Lee Safar

https://www.mapitforward.coffee

https://www.instagram.com/mapitforward.coffee

https://www.instagram.com/leesafar

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This episode is brought to you by Map It Forward's revised on-demand online workshop "It's Time to Become a Coffee Consultant" available now on our website with additional new bonus material including the coffee consultant career map. Get more details on how you can create an alternative revenue stream today at https://mapitforward.coffee/workshops

This is the 3rd episode of a five-part series on The Daily Coffee Pro by Map It Forward Podcast, hosted by Map It Forward founder, Lee Safar.

Our guest on the podcast this series is a regular of the podcast and dear friend of Map It Forward, visionary and entrepreneur, Nawar Adra. Nawar is the owner of Stitch Coffee (Cafes, roastery, B2B and B2C) and ECRE (Co-Roasting facility) in Sydney, Australia.

In this series, Nawar and Lee discuss the state of the Australian coffee industry in 2024 with the challenges and opportunities that come with it.

In this episode of the series, Nawar and Lee explore the challenges and opportunities within the B2B (business-to-business) and B2C (business-to-consumer) markets for coffee roasters.

Nawar shares valuable insights into the importance of digital marketing, online presence, and diversifying product offerings to build trust and loyalty among consumers, especially in the B2C market.

On the B2B side, the struggle with the competitive environment, payment issues, and the high cost of business is highlighted. The need for significant investment in advertising and the long-term strategy required to see returns is emphasized, along with the unique dynamics of the Australian market, such as the expectation of supplying equipment in B2B relationships.

00:00 Navigating the Wholesale Business Landscape
00:21 Introducing the Coffee Consultant Workshop
01:00 Exploring the Australian Coffee Scene with Nawar Adra
01:14 The Dynamics of B2C and B2B in Coffee Roasting
01:58 Investing in Digital Marketing and Customer Trust
04:56 The Challenges and Strategies of B2B Coffee Roasting
06:47 Maximizing ROI in Coffee Business Advertising
10:09 The Long Game: Building a Brand in the Coffee Industry
15:02 Navigating the Competitive Wholesale Market
20:40 Closing Thoughts and Next Episode Teaser

Connect with Nawar Adra and Stitch Coffee here:
https://www.instagram.com/stitch.coffee/
https://www.stitch.coffee/
https://www.linkedin.com/in/nawar-adra-12909516a/

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The Daily Coffee Pro by Map It Forward Podcast Host: Lee Safar

https://www.mapitforward.coffee

https://www.instagram.com/mapitforward.coffee

https://www.instagram.com/leesafar

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This episode is brought to you by Map It Forward's revised on-demand online workshop "It's Time to Become a Coffee Consultant" available now on our website with additional new bonus material including the coffee consultant career map. Get more details on how you can create an alternative revenue stream today at https://mapitforward.coffee/workshops

This is the 2nd episode of a five-part series on The Daily Coffee Pro by Map It Forward Podcast, hosted by Map It Forward founder, Lee Safar.

Our guest on the podcast this series is a regular of the podcast and dear friend of Map It Forward, visionary and entrepreneur, Nawar Adra. Nawar is the owner of Stitch Coffee (Cafes, roastery, B2B and B2C) and ECRE (Co-Roasting facility) in Sydney, Australia.

In this series, Nawar and Lee discuss the state of the Australian coffee industry in 2024 with the challenges and opportunities that come with it.

In this episode of the series, Nawar and Lee discuss the state of the coffee industry in Australia and contrasts it with emerging trends in Asia.

They delve into how the Australian coffee scene, despite its historical leadership, is now facing stagnation and comfort, failing to innovate as drastically as markets in Asia.

The conversation highlights the importance of signature beverages and the diverse approach to coffee consumption across different markets, emphasizing the potential shift towards a 'fourth wave' focused on quality and unique offerings.

The episode also discusses challenges faced by cafe owners and the evolving dynamics between food and coffee in attracting customers.

Furthermore, the transition towards more branding and marketing efforts is explored.

00:00 The Future of Coffee: Embracing Discomfort for Innovation
00:26 Sponsored Segment: Becoming a Coffee Consultant
01:05 Exploring the Australian Coffee Scene with Nawar Adra
01:31 The Evolution and Challenges of the Australian Coffee Market
06:49 Signature Beverages: The Next Wave in Coffee
09:13 The Comfort Zone Dilemma in Coffee Business
14:06 Market Saturation and the High Cost of Living in Australia
15:39 The Importance of Marketing and Branding in Today's Coffee Scene
16:18 Preview: Next Episode on Coffee Roasting Challenges
17:13 Closing Remarks and Invitation to Engage

Connect with Nawar Adra and Stitch Coffee here:
https://www.instagram.com/stitch.coffee/
https://www.stitch.coffee/
https://www.linkedin.com/in/nawar-adra-12909516a/

••••••••••••••••••••••••••••••••

The Daily Coffee Pro by Map It Forward Podcast Host: Lee Safar

https://www.mapitforward.coffee

https://www.instagram.com/mapitforward.coffee

https://www.instagram.com/leesafar

••••••••••••••••••••••••••••••••

This episode is brought to you by Map It Forward's revised on-demand online workshop "It's Time to Become a Coffee Consultant" available now on our website with additional new bonus material including the coffee consultant career map. Get more details on how you can create an alternative revenue stream today at https://mapitforward.coffee/workshops