51 episodes
Sales & Marketing Stories by Concurate. Aditi Syal
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- Business
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5.0 • 2 Ratings
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Sales Stories: We from Concurate bring you tiny sales and marketing lessons in the form of short stories. After all who does not like listening to stories?
If you are facing any challenges in growing your business reach out to us on aditi.syal@concurate.com
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Chipotle's "Back to the Start" Campaign
Don't miss out on this unique opportunity to glean actionable strategies from one of the most iconic campaigns in recent history- "Chipotle's Back to the Start Campaign"
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I'm Lovin It, are you?
In this episode, we delve into how McDonald's transformed its fortunes through the iconic "I'm Lovin' It" campaign.
Learn valuable lessons about audience adaptation, effective communication, and the power of relevance in marketing. -
Do you dunk your Oreos in the dark?
As we unravel the story behind Oreo's iconic "Dunk in the Dark" tweet in this podcast, discover the power of real-time marketing, and the hidden truths behind viral moments.
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MasterCard's "Priceless" Campaign
In this episode, discover how Mastercard transformed everyday purchases into priceless surprises, emphasizing the power of rewards, inclusivity, and simplicity in marketing.
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Red Bull Really Gives You Wings!
The iconic campaign we're discussing today saw daredevil Felix Baumgartner make a record-setting jump from the edge of space, and we'll explore how it became a marketing phenomenon that captured the world's attention.
Tune in to learn how Red Bull's Stratos Jump pushed the boundaries of marketing and left a lasting impact. -
Breaking Down BMW's Hire Campaign
In this episode, we explore BMW's game-changing "The Hire" campaign from the 2000s, discovering how captivating narratives and outstanding content can make all the difference. Tune in now!