Sales has changed dramatically over the past decades. Buyers are more informed than ever, technology is reshaping how and what companies sell, but B2B selling is still very much a human to human engagement.
In this episode, Philip Yim, Managing Director of Kärcher Singapore & Malaysia expounds on what has changed, what hasn’t and what it takes to succeed in the modern B2B environment.
He shares insights from his decades of experience selling, scaling and leading sales teams across South East Asia and China, turning businesses around. He explains why, despite rapid technological change, trust and human relationships remain at the heart of great selling and how translation isn’t localisation.
Information
- Show
- FrequencyEvery two weeks
- Published16 March 2026 at 21:18 UTC
- Length46 min
- Season2
- Episode1
- RatingClean