25 min

The Challenges of Commercializing Fertility Cold Call

    • Management

Entrepreneur Christy Jones is trying to create a new venture to help women preserve their eggs and postpone motherhood. But what would an egg-freezing service sell – and to whom?

Entrepreneur Christy Jones is trying to create a new venture to help women preserve their eggs and postpone motherhood. But what would an egg-freezing service sell – and to whom?

25 min

More by Harvard Business Review

After Hours
TED Audio Collective / Youngme Moon, Mihir Desai, & Felix Oberholzer-Gee
HBR IdeaCast
Harvard Business Review
Coaching Real Leaders
HBR Presents / Muriel Wilkins
Women at Work
Harvard Business Review
Cold Call
HBR Presents / Brian Kenny
Dear HBR:
Harvard Business Review