Driving Cultural Change: Customer Focus

Vidya Dinamani and Heather Samarin are joined by Phyl Terry, CEO & Founder of Collaborative Gain, to discuss the significance of customer-centricity. 

Phyl shares stories from their experience, emphasizing the need to engage leaders and decision-makers and make the customer the center of product conversations.  

They also explore the challenges of power plays within companies and the evolving nature of product management.