W+ Exclusive: Diet Wars | Up From Down Under Business Wars
-
- Management
Sign up on wonderyplus.com/applepodcasts and stay up-to-date on the latest new podcasts and more from Wondery.
It's 1983 and civil war's broken out within Nutri/System. But while CEO Harold Katz fights his franchisees, his former colleague Jenny Craig has grand designs on Australia.
Craig wants to use Australia as a staging post on the way to becoming a U.S. heavyweight, but first she's got to convince women Down Under to diet like Americans. And that's going to be anything but easy.
Sign up on wonderyplus.com/applepodcasts and stay up-to-date on the latest new podcasts and more from Wondery.
It's 1983 and civil war's broken out within Nutri/System. But while CEO Harold Katz fights his franchisees, his former colleague Jenny Craig has grand designs on Australia.
Craig wants to use Australia as a staging post on the way to becoming a U.S. heavyweight, but first she's got to convince women Down Under to diet like Americans. And that's going to be anything but easy.