21st Century Entrepreneurship Martin Piskoric

Britt Gottschalk is the CEO and a dynamic creator of change, thriving in the challenging world of health data management. We explored her extensive career, which spans from waste management to management consulting, highlighting her 'figure-it-out' mentality and her role as a jack of all trades. Britt's current focus is on empowering individuals to control and benefit from their health data, a mission that bridges her passion for problem-solving with her entrepreneurial spirit.Britt began her...

Blake Reichenbach is a Product Manager at HubSpot, focusing on the Content AI Platform, and the founder of Howdy, Curiosity, an innovative online nonfiction bookstore and learning community. With a rich background in higher education, marketing, and the SaaS industry, Blake brings a wealth of expertise and a unique perspective to his roles. His professional journey at HubSpot has been marked by leading pivotal initiatives such as the modernization of Trust and Safety infrastructure through ad...

Elizabeth Eiss is a seasoned entrepreneur and an advocate for small businesses and solopreneurs. In our conversation, we explored the crucial role small enterprises play in the economy and the unique challenges they face. Elizabeth shared her insights on how small businesses can leverage the gig economy to scale effectively, optimize operations, and maximize their impact. "Small businesses are the backbone of... economies," Elizabeth points out, emphasizing the profound influence they hold ov...

Joe Blackburn is a seasoned entrepreneur with a history of successful businesses built through word of mouth, and we spoke about the profound impact this traditional yet underutilized technique has on sales and business growth. Joe shares, "I teach people how to become deadly at sales by mastering word of mouth," emphasizing the necessity of trust and authentic connections in the sales process.During our conversation, Joe underscored the limited effectiveness of relying solely on systems and ...

Ayat Shukairy is a seasoned expert in conversion rate optimization (CRO) and the co-founder of a renowned CRO company and tool. In our conversation, we delved into the intricate world of CRO, exploring its fundamental importance in transforming site visitors into loyal customers. Ayat illuminates the often-overlooked aspects of customer engagement and conversion, asserting, "It is about trying to create a better, more user-friendly, and persuasive experience on your site."From her initial car...

Justin Cooke is a founder with an extensive background in creating and scaling online businesses, and we spoke about his journey from starting a small outsourcing company in the Philippines to running Empire Flippers, a prominent online business brokerage. His entrepreneurial path is marked by bold decisions and strategic shifts, reflecting a dynamic approach to business challenges and opportunities.Justin candidly shared the trials and triumphs of his entrepreneurial journey, noting, "We wen...