Empowering Fitness Brands: Alexa Cawley on Marketing and Community Building Yes You Can

"Did we just become best friends?"Alexa Cawley is one of my favourite voices in the fitness and wellness space, full-stop. From her role opening up the flagship Lululemon in NYC to overseeing 26 studios with SoulCycle as their Regional Marketing Manager, Alexa shares her journey in falling in love with fitness and wellness (despite failing gym class in high school) and the power of community mixed with brand building.Alexa is the founder of Forever Friday Consulting and the host of the F...