The DTC Insider Brian Roisentul

Today, I’m thrilled to welcome Kelly Moffat, co-founder of Kirrin Finch, a brand that offers men’s wear-inspired clothes for women and non-binary folks. Since its launch in 2015, Kirrin Finch has seen significant growth, particularly in the last year and a half, and is making a strong impact both in the fashion industry and the queer community.

We're here to talk about Kelly's journey, the challenges faced, and the innovative strategies that have fueled Kirrin Finch’s success.
Here’s a glimpse of what you’ll learn: Actions Required to Educate Customers and Disrupt the Industry
Factors Contributing to Kirrin Finch's Rapid Growth
Impact of Team Expansion on Operations
Operational Factors: New Product Releases
Strategies for Maintaining High Customer Loyalty and the Role of the Rewards Program
Incorporating Customer Feedback

Sponsor for this episode: This episode is brought to you by BSR Digital.
BSR Digital helps e-commerce brands that want to scale their business to the next level through paid ads & email marketing.

To learn more about BSR Digital, visit their website or book a call here.

In this episode, Brian Roisentul sits down with Annette Azan, founder and CEO of Nuudii System, a revolutionary boob-wear solution that bridges the gap between bras and going braless. Annette's innovative approach has led to impressive growth and a loyal customer base.

We're here to dive into her journey, the unique challenges she’s faced, and what makes Nuudii System stand out in the market.
Here’s a glimpse of what you’ll learn: Key Drivers Behind 196% YoY Growth
Insights on Meta Ad Strategy: The Power of Video and Analogies
Customer Retention Strategies: Rewards Program, SMS, and Email
Building Loyalty with No Direct Competitors
Team Members in Brand Videos: Enhancing Authenticity and Customer Connection

  Sponsor for this episode: This episode is brought to you by BSR Digital.
BSR Digital helps e-commerce brands that want to scale their business to the next level through paid ads & email marketing.

To learn more about BSR Digital, visit their website or book a call here.

In this episode, Brian Roisentul goes over 2 important metrics that successful brands are OBSESSED with and helps them know whether they are paying too much to acquire customers.
Here’s a glimpse of what you’ll learn: How to find out if you're paying too much to acquire customers
Why most DTC brands don't track these metrics
How to calculate each of them
A tool that can save you many hours of tedious calculations

  Sponsor for this episode: This episode is brought to you by BSR Digital. 
BSR Digital helps e-commerce brands that want to scale their business to the next level through paid ads & email marketing.

To learn more about BSR Digital, visit their website or book a call here.

In this episode, Brian Roisentul sits down with John Roman. He’s an entrepreneur, investor, and currently serves as CEO of BattlBox.

Before jumping into eCommerce and investing, he had a successful career in building B2B sales teams in the software space for multiple companies.
Here’s a glimpse of what you’ll learn: How They Have Built Their Amazing Community
Ways to Leverage a Community

A Thorough Breakdown of Their Content Creation Process

Their TikTok Shops Strategy

The Simple, Yet Effective, Manual Actions That Sets Them Apart

  Sponsor for this episode: This episode is brought to you by BSR Digital. 
BSR Digital helps e-commerce brands that want to scale their business to the next level through paid ads & email marketing.

To learn more about BSR Digital, visit their website or book a call here.

Today, Brian Roisentul sits down with Yug Varma, founder of Phyla, a company that's revolutionizing the acne treatment industry with cutting-edge technology and innovative solutions.
Here’s a glimpse of what you’ll learn: Yug's Background
Partnering with Shiseido
Obtaining Patents for Acne Treatment Technology
Overcoming Higher Customer Acquisition Costs
The Importance of Customer Activation in Skincare
Retention Strategies and The Role of Customer Education
What He Would Do Differently If He Had to Start Phyla From Scratch

 
Sponsor for this episode: This episode is brought to you by BSR Digital.
BSR Digital helps e-commerce brands that want to scale their business to the next level through paid ads & email marketing.

To learn more about BSR Digital, visit their website or book a call here.
 

Join us in this episode as we sit down with Andrew Sendejo, a retired 12-year NFL player who is disrupting the brain health space and changing the narrative on supplementary nutrition.

Andrew's journey is an inspiring one. He defied the odds, going from undrafted All-American to NFL starter. After a career-ending concussion, he pivoted his focus, co-founding BrainTree Nutrition: a company dedicated to developing science-backed supplements for cognitive health and brain function.
 
Here’s a glimpse of what you’ll learn: His background as an NFL Player
Transition to Business Owner
Why He Thinks Amazon is The Wild West of Online Retail

Lessons Learned from Approaching the 100th Retailer
Scaling Up by 800% in 2024

How To Maintain Quality Amidst Competition
Managing Influencer Impact
Expanding Beyond Texas and National Retail Strategies

  Sponsor for this episode... This episode is brought to you by BSR Digital.
 BSR Digital helps e-commerce brands that want to scale their business to the next level through paid ads & email marketing.

To learn more about BSR Digital, visit their website or book a call here.