3 min

School of Stories | Marketing Failures School of Stories

    • Business

It's so easy - too easy - to forget to love your customers when you're struggling with your business. But that frustration comes through loud and clear and tells everyone you'd be happier without customers. And they'll oblige! Any marketing with 'we' or 'us' or 'our' and phrases like 'You need to understand' are a death sentence to your marketing.

It's so easy - too easy - to forget to love your customers when you're struggling with your business. But that frustration comes through loud and clear and tells everyone you'd be happier without customers. And they'll oblige! Any marketing with 'we' or 'us' or 'our' and phrases like 'You need to understand' are a death sentence to your marketing.

3 min

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