#102: Pop Culture in the Classroom —Lessons from Trending Topics w/ Kate Stewart Making the Brand | Marketing with a Pop Culture Twist

In this episode, we explore the intersection of PR and social media education with Kate Stewart, an assistant professor at Jacksonville State University!


Kate shares insights into her courses, preparing students for diverse job roles in PR and social media.
She discusses her innovative teaching style, which incorporates pop culture references to engage students effectively.
We delve into the power of pop culture in the classroom, making complex concepts relatable and captivating students across generations.
Kate challenges stigmas associated with social media education and emphasizes the value of internships in the industry.
She offers valuable advice to aspiring social media professionals, emphasizing the importance of continuous learning and staying current with industry trends.



Kate also mentioned several resources to help anyone stay up-to-date in pop culture, trending topics, and the social media industry. Here are the links!



BLOG: Homemade Social, boutique marketing agency in Phoenix, AZ  https://www.homemadesocial.com/blog

 

TWITTER FOLLOW: Annie-Mai shares social media platform updates every Wednesday on Twitter 

https://twitter.com/anniemaisocial/status/1750195832995852611?s=20
NEWSLETTER: girlpowermarketing Weekly Social Media Tea

https://www.girlpowermarketing.co.uk/newsletter


NEWSLETTER: Matt Navarra's Geekout Newsletter 

https://geekout.mattnavarra.com/

 

PODCAST: Talking Points

https://open.spotify.com/show/6zoUhcIKRzONWMj0DVhUSGsi=ab35143e131a488f&nd=1&dlsi=7f932e0021f04292

 

NEWSLETTER: ICYMI | weekly creators and social media pro insights 

https://liahaberman.substack.com/


PODCAST: “Curious and Interesting,” a two-minute podcast on what’s new and intriguing in the world of advertising and research 

https://jcira.buzzsprout.com/


NEWSLETTER: Social Cat | influencer insights 

https://influencerinsights.thesocialcat.com/


NEWSLETTER: Marketing Millennials 

https://themarketingmillennials.com/podcast/



Kate is an absolute gem who you'll want to follow! Connect with her on social at @thekatestewart:


Website - www.thekatestewart.com 
Twitter/X - https://twitter.com/thekatestewart
Instagram - https://www.instagram.com/thekatestewartLinkedIn - https://www.linkedin.com/in/thekatestewart/
TikTok: https://www.tiktok.com/@thekatestewart
YouTube - https://www.youtube.com/@thekatestake 



For marketing and pop culture lessons sent straight to your inbox, subscribe to my newsletter here! 💌 ⁠⁠https://briannefleming.com/newsletter


















































Tune in to gain valuable insights and guidance from Kate, a seasoned educator and PR expert, whether you're a student exploring social media studies or a newcomer to the field.