13 min

#103 - Dave Portnoy's Pizza Power: Harnessing Influence to Help Small Businesses Making the Brand | Marketing with a Pop Culture Twist

    • Marketing

Would you ever consider yourself an influencer? Spoiler alert: you are one.



In this episode, we discuss everyone's power to influence and make an impact in your community, with a little inspiration from Dave Portnoy's One Pizza Bite Reviews. Dave is the controversial founder of the multimedia company and pop culture website, Barstool Sports — and it turns out, people either love him or hate him!



But one positive thing Dave does is put small businesses on the map. I share how one simple video made an impact for a local pizza shop here in South Florida.



I also share how you can inspire your own customers to leave reviews and amplify your business!



This episode is sponsored by Klaviyo. They recently introduced Klaviyo AI, which is like a marketing crystal ball! It takes the guesswork out of content creation!

Work smarter with tools that help you:

• Create targeted segments without sifting through lists

• Write and A/B test subject lines

• Determine the best send time

• Develop smart SMS campaigns AND replies

• Translate audience data into actionable insights



See how it works: https://bit.ly/3T1N5hF

Would you ever consider yourself an influencer? Spoiler alert: you are one.



In this episode, we discuss everyone's power to influence and make an impact in your community, with a little inspiration from Dave Portnoy's One Pizza Bite Reviews. Dave is the controversial founder of the multimedia company and pop culture website, Barstool Sports — and it turns out, people either love him or hate him!



But one positive thing Dave does is put small businesses on the map. I share how one simple video made an impact for a local pizza shop here in South Florida.



I also share how you can inspire your own customers to leave reviews and amplify your business!



This episode is sponsored by Klaviyo. They recently introduced Klaviyo AI, which is like a marketing crystal ball! It takes the guesswork out of content creation!

Work smarter with tools that help you:

• Create targeted segments without sifting through lists

• Write and A/B test subject lines

• Determine the best send time

• Develop smart SMS campaigns AND replies

• Translate audience data into actionable insights



See how it works: https://bit.ly/3T1N5hF

13 min