413 episodes
The Exposure Ninja Digital Marketing Podcast Exposure Ninja
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- Business
Looking for ways to increase your website’s visibility and significantly grow the sales it generates? Join bestselling digital marketing author and Head Ninja at Exposure Ninja Tim Cameron-Kitchen as he, the Ninjas and special guests share ‘real life’ actionable tips straight from the digital marketing front line. Whether it's learning about SEO, Pay Per Click, Facebook Ads, Google Analytics, Digital PR, Conversion-Optimised Web Design or anything else Digital Marketing, hear case studies and actionable tips from people who live marketing all day every day.
More information and show notes are available at the podcast website https://exposureninja.com/podcast/
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The Future of SEO Changed AGAIN | ft. Annabelle Baugh (Dojo #18)
In This Episode... Welcome to the Dojo, the podcast where we turn marketing news into marketing tasks.
This week we’re joined by Annabelle Baugh, and we talk about:
Tim's AI Corner: Google launches SGE/AI Overviews. The Art and Science of Weather-Based Marketing Lessons from On The Beach's Sunny Circles Timestamps 02:58 – Story 1 – Tim's AI Corner: Google launches SGE/AI Overviews.
25:32 – Story 2 – The Art and Science of Weather-Based Marketing
39:49 – Story 3 – Lessons from On The Beach's Sunny Circles
48:04 – The Tasks
Get a FREE review of your website
https://exposureninja.com/rpod/review/
Get the show notes
https://exposureninja.com/podcast/dojo-18/
Watch the podcast recording on YouTube:
https://exposure.ninja/dojo-18
You May Also Enjoy…
What Went Wrong with Apple’s Controversial Ad? | Ft. Gustavo Uy
https://exposureninja.com/podcast/dojo-17/
Marketing Lessons from Aldi’s Brilliance | ft. Danielle McMullen
https://exposureninja.com/podcast/dojo-16/
The Reason Your PPC Isn’t Working
https://exposureninja.com/podcast/dojo-15/
Tesla’s PPC Marketing Mistakes I ft. Emma Davies and Ruta Sudmantaite
https://exposureninja.com/podcast/dojo-14/
How Formula One Teams Nail Event Marketing
https://exposureninja.com/podcast/dojo-13/
The Risks of Relying on AI Content I ft. Andy Tuxford
https://exposureninja.com/podcast/dojo-12/ -
How Google's AI Overviews Will Change SEO Forever
Google just announced 4 new updates which are absolutely HUGE for search.
Any business that is marketing using search or PPC (which should be all of you) needs to understand what these changes are about because they are going to have a serious impact.
This is not a drill
This is the change to Google that we have been talking about (and warning about) for over a year now.
Today we’re going to talk through each change, how it works and what you need to do to prepare.
Watch the video instead: https://exposure.ninja/google-io-2024
Get a FREE review of your website: exposureninja.com/rpod/review
Get the show notes: exposureninja.com/podcast/317/
You May Also Enjoy… How To Get Qualified B2B Leads Using SEO
https://exposureninja.com/podcast/311/
How SEO Works in 2024
https://exposureninja.com/podcast/303/
Copy This UNBEATABLE SEO Strategy in 2024
https://exposureninja.com/podcast/extra-037/
Google Gemini – The Biggest SEO Disruption in 25 Years
https://exposureninja.com/podcast/extra-029/
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What Went Wrong with Apple’s Controversial Ad? | Ft. Gustavo Uy
In This Episode...
Welcome to the Dojo, the podcast where we turn marketing news into marketing tasks.
This week we’re joined by Gustavo Uy, and we talk about:
Apple Apologises for Crush Advert The Ordinary Push Science in Ads Tim’s AI Corner: GPT-4o Timestamps
02:36 – Story 1 – Apple Apologises for Crush Advert
20:45 – Story 2 – The Ordinary Push Science in Ads
35:21 – Story 3 – Tim’s AI Corner: GPT-4o
48:00 – The Tasks
Get a FREE review of your website
https://exposureninja.com/rpod/review/
Get the show notes
https://exposureninja.com/podcast/dojo-17/
Watch the podcast recording on YouTube:
https://exposure.ninja/dojo-17
You May Also Enjoy…
The Reason Your PPC Isn’t Working
https://exposureninja.com/podcast/dojo-15/
Tesla’s PPC Marketing Mistakes I ft. Emma Davies and Ruta Sudmantaite
https://exposureninja.com/podcast/dojo-14/
How Formula One Teams Nail Event Marketing
https://exposureninja.com/podcast/dojo-13/
The Risks of Relying on AI Content I ft. Andy Tuxford
https://exposureninja.com/podcast/dojo-12/
The Impact of AI on Customer Trust I ft. Daisy Burns O’Keefe
https://exposureninja.com/podcast/dojo-11/
Is Google's Generative AI Search Rolling Out?
https://exposureninja.com/podcast/dojo-10/ -
Marketing Lessons from Aldi's Brilliance | ft. Danielle McMullen
In This Episode…
Welcome to the Dojo, the podcast where we turn marketing news into marketing tasks.
This week we’re joined by Danielle McMullen, and we talk about:
Marketing Lessons From Donald Duck's Birthday Aldi's Mammoth Social Media Presence Tim's AI Corner - Apple and AI Search Updates (SGE and Meta) Timestamps
02:38 – Story 1 – Marketing Lessons From Donald Duck's Birthday
15:14– Story 2 – Aldi's Mammoth Social Media Presence
30:28 – Story 3 – Tim's AI Corner
43:33 – The Tasks
Get a FREE review of your website
https://exposureninja.com/rpod/review/
Get the show notes
https://exposureninja.com/podcast/dojo-16/
Watch the podcast recording on YouTube:
https://exposure.ninja/dojo-16
You May Also Enjoy…
Tesla’s PPC Marketing Mistakes I ft. Emma Davies and Ruta Sudmantaite
https://exposureninja.com/podcast/dojo-14/
How Formula One Teams Nail Event Marketing
https://exposureninja.com/podcast/dojo-13/
The Risks of Relying on AI Content I ft. Andy Tuxford
https://exposureninja.com/podcast/dojo-12/
The Impact of AI on Customer Trust I ft. Daisy Burns O’Keefe
https://exposureninja.com/podcast/dojo-11/
Is Google's Generative AI Search Rolling Out?
https://exposureninja.com/podcast/dojo-10/
“Be Cheekier with Your Marketing” I ft. Lauren Cressey
https://exposureninja.com/podcast/dojo-9/
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The Reason Your PPC Isn't Working | ft. Rebecca Pilkington
In This Episode…
Welcome to the Dojo, the podcast where we turn marketing news into marketing tasks.
This week we're joined by Rebecca Pilkington, and we talk about:
Vegan Brand Makes an AI Email Error YouTube Trials Pause Ads AI Search Updates (SGE and Meta) Timestamps
02:57 – Story 1 – Vegan Brand Makes an AI Email Error
17:13 – Story 2 – YouTube Trials Pause Ads
26:00 – Story 3 –AI Search Updates (SGE and Meta)
47:00 – The Tasks
Get a FREE review of your website
https://exposureninja.com/rpod/review/
Get the show notes
https://exposureninja.com/podcast/dojo-15/
Watch the podcast recording on YouTube:
https://exposure.ninja/dojo-15
You May Also Enjoy…
Tesla’s PPC Marketing Mistakes I ft. Emma Davies and Ruta Sudmantaite
https://exposureninja.com/podcast/dojo-14/
How Formula One Teams Nail Event Marketing
https://exposureninja.com/podcast/dojo-13/
The Risks of Relying on AI Content I ft. Andy Tuxford
https://exposureninja.com/podcast/dojo-12/
The Impact of AI on Customer Trust I ft. Daisy Burns O’Keefe
https://exposureninja.com/podcast/dojo-11/
Is Google's Generative AI Search Rolling Out?
https://exposureninja.com/podcast/dojo-10/
“Be Cheekier with Your Marketing” I ft. Lauren Cressey
https://exposureninja.com/podcast/dojo-9/
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The Reality of AI-based Content
Can generative AI tools like ChatGPT write marketing content as well as human writers?
Of course, we're a bit biased towards the human writers, but we're also incredibly bullish about the potential of AI in the marketing space.
We're obsessed with testing AI tools to see which is the best at different marketing tasks.
Today’s video and podcast share the results of those tests, with examples of the experiments we've been running.
Watch the video instead: https://exposure.ninja/ai-content
Get a FREE review of your website: exposureninja.com/rpod/review
Get the show notes: exposureninja.com/podcast/316/
You May Also Enjoy…
How To Get Qualified B2B Leads Using SEO
https://exposureninja.com/podcast/311/
How SEO Works in 2024
https://exposureninja.com/podcast/303/
Copy This UNBEATABLE SEO Strategy in 2024
https://exposureninja.com/podcast/extra-037/
Google Gemini – The Biggest SEO Disruption in 25 Years
https://exposureninja.com/podcast/extra-029/
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