Public Relations Review Podcast Peter C Woolfolk, Producer & Host

What do you think of this podcast? Please give it a review! Thank you!Embark on a journey of entrepreneurial wisdom with PR mavens Liselle DeGrave and Rachel Dickman as they join host Peter Woolfolk to unveil the roadmap to building a thriving public relations firm from scratch. Get an insider's look at their evolution from aspiring business owners to industry heavyweights, and the strategic alliances that fueled their success. Their stories not only provide the blueprints for starting and sc...

What do you think of this podcast? Please give it a review! Thank you!Unlock the power of precision in your media interviews with the unrivaled expertise of Dorothy Crenshaw from Mod-Op. As host Peter Woolfolk launches the discussion to explore the critical strategies for shaping your narrative, you'll learn how to come to any interview armed with your key points, ready to handle curveball questions with grace. Dorothy, with her rich background from Capitol Hill to the agency world, provides ...

What do you think of this podcast? Please give it a review! Thank you!Embarking on an ethical odyssey, host Peter Woolfolk engages with PRSA board members Michelle Egan and Dr. Cayce Myers to examine the delicate interplay between AI advancements and moral directives in public relations. Prepare to navigate the terrain of AI tools, such as ChatGPT and AI avatars, with a compass set firmly on maintaining transparency and verifying AI-generated content. Their dialogue ventures into the realm of...

What do you think of this podcast? Please give it a review! Thank you!Unlock the secrets to revolutionizing college media and communication strategies with Carroll Community College's President, Dr. James Ball, and Chief Communications Officer, Lisa Slappy. The thoughtful discussion with host Peter Woolfolk peels back the layers of their transformative journey from a local paper-centric approach to a dynamic, integrated communications plan. With their blueprint for success, institutions can c...

What do you think of this podcast? Please give it a review! Thank you!Unlock the secrets to turning data into action as host Peter Woolfolk welcomes Katie Paine, the esteemed 'Measurement Queen,' back to the Public Relations Review Podcast. This episode is a treasure trove of insights, where Katie and I cut through the digital data deluge, stressing the importance of aligning PR measurement strategies with business objectives. Expect to be enlightened on how to navigate the complex terrain of...

What do you think of this podcast? Please give it a review! Thank you!Join host Peter Woolfolk as he embarks on a journey through the vibrant world of music promotion with Alison Ball, the visionary CEO of JBR Creative Group. This episode peels back the industry curtain, detailing Alison's ascent from her humble beginnings to her influential role at Warner Brothers Records. She graciously imparts her expertise on the critical elements of artist promotion in the digital age, where social media...