22 episodes

Join us as our digital agency launches an ecommerce company and the challenges we — and you — are going to face along the way. This series will focus on solving the complicated minutia involved in starting a direct-to-consumer business.

Beyond the Cart Lightburn

    • Business

Join us as our digital agency launches an ecommerce company and the challenges we — and you — are going to face along the way. This series will focus on solving the complicated minutia involved in starting a direct-to-consumer business.

    Lessons Learned: Investing in CX without rebuilding your storefront

    Lessons Learned: Investing in CX without rebuilding your storefront

    Season three is all about realigning and refining value. Individual episodes will focus on individual stories with ongoing topics centering around digital strategy, experience design, technology, and digital marketing.

    • 27 min
    [Interview] Paper to digital transformation, with Camie Grabowski

    [Interview] Paper to digital transformation, with Camie Grabowski

    Season three is all about realigning and refining value. Individual episodes will focus on individual stories with ongoing topics centering around digital strategy, experience design, technology, and digital marketing.

    • 21 min
    "Stuckage" & Accountability: DIY ecommerce is unrealistic (even for us)

    "Stuckage" & Accountability: DIY ecommerce is unrealistic (even for us)

    This series will focus on solving the complicated minutia involved in starting a direct-to-consumer business. Ongoing topics will include; Getting Started, Selecting an Ecommerce Platform, Product Development, Branding, Market Research, Customer Challenges, Overhead, Operations, Marketing, Inventory, and Customer Service.

    • 21 min
    Selling Swag Online: A F&B Merch Story

    Selling Swag Online: A F&B Merch Story

    This series will focus on solving the complicated minutia involved in starting a direct-to-consumer business. Ongoing topics will include; Getting Started, Selecting an Ecommerce Platform, Product Development, Branding, Market Research, Customer Challenges, Overhead, Operations, Marketing, Inventory, and Customer Service.

    • 20 min
    When to consider a subscription model

    When to consider a subscription model

    This series will focus on solving the complicated minutia involved in starting a direct-to-consumer business. Ongoing topics will include; Getting Started, Selecting an Ecommerce Platform, Product Development, Branding, Market Research, Customer Challenges, Overhead, Operations, Marketing, Inventory, and Customer Service.

    • 23 min
    Abandoned Carts: How to Avoid Leaving Money on the Table

    Abandoned Carts: How to Avoid Leaving Money on the Table

    This series will focus on solving the complicated minutia involved in starting a direct-to-consumer business. Ongoing topics will include; Getting Started, Selecting an Ecommerce Platform, Product Development, Branding, Market Research, Customer Challenges, Overhead, Operations, Marketing, Inventory, and Customer Service.

    • 20 min

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