1 hr 4 min

Death of Cereal Death by Millennial

    • Marketing

Are we etching a final message on Cereal’s headstone: R.I.P. you sugary beast? No, we’re not killing the timeless breakfast choice—we’re asking it to step into the year 2019. We’re asking for innovation to match the millennial appetite.

In this Death by Millennial episode we taste test and rank the heavyweights of the cereal industry—Cinnamon Toast Crunch, Honey Nut Cheerios, Cap’n Crunch, Coco Puffs, Lucky Charms, Frosted Flakes (💗Tony 💗) and more. You’ll also meet the creepy dudes who created the cereal category and hear our review of “healthy cereal” startup, Magic Spoon. We’ve also got consumer goods expert, Justin Lambeth, talking industry trends and innovation opps. Let’s munch!

Are we etching a final message on Cereal’s headstone: R.I.P. you sugary beast? No, we’re not killing the timeless breakfast choice—we’re asking it to step into the year 2019. We’re asking for innovation to match the millennial appetite.

In this Death by Millennial episode we taste test and rank the heavyweights of the cereal industry—Cinnamon Toast Crunch, Honey Nut Cheerios, Cap’n Crunch, Coco Puffs, Lucky Charms, Frosted Flakes (💗Tony 💗) and more. You’ll also meet the creepy dudes who created the cereal category and hear our review of “healthy cereal” startup, Magic Spoon. We’ve also got consumer goods expert, Justin Lambeth, talking industry trends and innovation opps. Let’s munch!

1 hr 4 min