135 episodes

Digital marketing and social media trends seem to change every day. It can be hard to know where to spend your time, energy, and money to make an impact. Each Wednesday, join Dana Snyder, digital strategist for nonprofits and CEO and Founder of Positive Equation, as she interviews guests sharing real-world digital marketing case studies from organizations making a positive impact in the world and short-form episodes with actionable social media tips to implement right away. Whether you’re looking to enhance your social media strategies, launch a big campaign or just hear some great advice to feel inspired, this is the podcast for you. Let’s turn your mission into a movement! www.positiveequation.com Instagram: @positivequation

Missions to Movements Dana Snyder

    • Business

Digital marketing and social media trends seem to change every day. It can be hard to know where to spend your time, energy, and money to make an impact. Each Wednesday, join Dana Snyder, digital strategist for nonprofits and CEO and Founder of Positive Equation, as she interviews guests sharing real-world digital marketing case studies from organizations making a positive impact in the world and short-form episodes with actionable social media tips to implement right away. Whether you’re looking to enhance your social media strategies, launch a big campaign or just hear some great advice to feel inspired, this is the podcast for you. Let’s turn your mission into a movement! www.positiveequation.com Instagram: @positivequation

    Monthly Giving Framework Step 4 & 5: Make The Ask + Share Joy & Gratitude

    Monthly Giving Framework Step 4 & 5: Make The Ask + Share Joy & Gratitude

    Monthly giving is not just about a donation. It is about giving people a way to channel their purpose consistently.And in today's episode, we’re unveiling the secrets behind making compelling asks – and the most powerful strategies for recurring donation requests, so you can leverage initial contributions for maximum impact. For example, 29% of first time donors who became recurring donors, did so within the first 90 days of their initial gifts (!)From speaking opportunities at events, to the...

    • 26 min
    Monthly Giving Framework Step 3: Call In The Believers

    Monthly Giving Framework Step 3: Call In The Believers

    How do you magnetically attract your monthly donors? In this episode, I am diving into step three of my Monthly Giving Framework, which is all about calling in your believers. If you missed steps 1 and 2, go back and listen to Episode 131.We'll discuss the essence of crafting a giving program with inclusive and accessible copy, how to find aligned partners that will spread the word, and the importance of a lead generation strategy that’s “always on.”Get ready to scribble down some serious str...

    • 13 min
    My 5-Step Framework to Build a Monthly Giving Program: Steps 1 & 2

    My 5-Step Framework to Build a Monthly Giving Program: Steps 1 & 2

    What makes a giving program successful?Today, I’m giving you a sneak peek into the first two crucial steps from my 5-step framework (which will be featured in even more detail in my book that comes out in September!)Step 1 - Create the Product Step 2 - Make It EasyWhether you are just starting OR looking to refresh or audit your current program, this episode is packed with insights and practical tips to get you on the right track.I’m diving into the key questions you should ask around the why...

    • 30 min
    A RISE in Monthly Gifts: Brainstorming Growth Ideas with Helen Quinn at The CLEO Institute

    A RISE in Monthly Gifts: Brainstorming Growth Ideas with Helen Quinn at The CLEO Institute

    How can we make every gift transformational instead of transactional?Helen Quinn is an inspiring figure in the fundraising landscape, here to unveil how The CLEO Institute's "RISE" monthly giving program is rallying their community to face the urgency of climate action—one dollar at a time. As a client of my Monthly Giving Mastermind, Helen delves into the strategic branding and inclusive structure of the RISE program, tailored to resonate with every donor, especially local youth who are...

    • 36 min
    The Monthly Giving Summit - Building & Scaling Subscriptions for Good

    The Monthly Giving Summit - Building & Scaling Subscriptions for Good

    How can a shift in mindset and a community of supporters revolutionize your nonprofit's funding strategies? Join me on my back patio for a candid chat about the upcoming Monthly Giving Summit on September 5th and 6th. Why is this summit important now? Because scaling recurring giving programs that sustain vibrant communities and provide predictable revenue for organizations can't wait.Day One is all about igniting your passion with behind-the-scenes insights, while Day Two offers personalized...

    • 6 min
    A Monthly Giving Program on a Mission to Provide Childcare for Voters with Emily Teixeria

    A Monthly Giving Program on a Mission to Provide Childcare for Voters with Emily Teixeria

    You have a monthly giving program… now what? Today’s episode will help you transform everyday community engagement into a powerhouse of support for your cause.Emily Teixeria, Executive Director of Politisit, is bringing a wealth of experience, from intelligence to grassroots politics, to our discussion on how her Childcare for Voters program is revolutionizing the way parents can participate in civic duties. Her journey is not just inspiring—it's a blueprint for nonprofits looking to co...

    • 26 min

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