The Art of Sales with Art Sobczak Art Sobczak, cold calling and sales trainer

Most sales training on objections contradicts how normal people think and speak. Because, it suggests you tell someone they are wrong.
 
And what is the result of that? The opposite of the intended result: they become more defensive. And it feels sleazy for the person saying it.
 
In this episode Art gives the professional, conversational process to help lead someone through a process, so they will first be open to your ideas, and eventually change their mind, feeling like it is their idea.
 
And he offers a free objections masterclass at http://Smartcalling.training/objections
 
 

The old mantra is that the ABC's of sales are "Always be closing."
Not only is that wrong, but it adds to the negative stereotype of salespeople.
The beneficial, real ABC of closing is "Always be curious."
Art explains why, and what you can do to enhance your curiousity muscle.

Success in sales, and life for that matter, does not rely on having more information. Everyone has access to that.
It always relies on the person. Their identity and values.
One of the many components that go into BEing a truce sales professional is being others-focused.
In this episode Art shares a three-letter acronym, that when you use it to remind yourself of one key concept about every human interaction, will change your life and that of others you speak with.

Voice mail can help make a positive impression, create curiosity and interest, or kill any chance of speaking with a prospect. 
Likewise with the greeting you leave for those who call you.
Art shares tips on what to say and avoid on voice mail so that you are perceived like the professional you are.

If you browse LinkedIn, you'll see lots of -new-to-the-scene "gurus" trying to pump up their Likes and Comments by saying things are old, outdated, dead, and don't work anymore.
Then they suggest what is "new."
Art breaks this down, and shows that what supposedly is new, always worked, and always will, and what specifically we need to do as sales pros to show consistent success.

If a salesperson avoids placing the prospecting or sales calls, in addition to the typical guilt they experience, and the potential lost opportunities, they are actually being selfish.
That's because they are depriving possible future customers of the value they could receive.
In this episode Art explores this more, the causes of call avoidance, ane what to do to get rid of it, and quit being selfish.