Building a value based SaaS startup not a Vanity based SaaS startup - Shekar Nair partner & Co-founder of Upekkha, a business accelerator for early stage SaaS startups‪.‬ The Indian Startup Show

Don’t be a Vanity SaaS. Be a value SaaS business. Today my guest is Shekar Nair - Partner & co-founder of Upekkha a business accelerator for early stage SaaS startups. They help founders build value based startups not vanity based startups. So he talks about why they focus on SaaS startups only. We talk about pricing strategies. Launching strategies &  getting your first customers. We talk about co-founder issues, setting up in Delaware, USA. Why is there no Microsoft equivalent in India yet? and who could it eventually be and finally what he learned most about himself during lockdown.