38 min

FBA 25: Finding your USP and running a fitness business remotely with Alex De Fina of Pherform Fitness Business Asia Podcast

Jack talks to Alex De Fina, founder of Pherform and the now defunct Bikini Fit in Hong Kong. Alex is an industry veteran with a wealth of knowledge in fitness business.

Alex has creating something very special with Pherform, building both a strong differentiator as well as a business that he can run remotely from abroad.

Jack talks to Alex De Fina, founder of Pherform and the now defunct Bikini Fit in Hong Kong. Alex is an industry veteran with a wealth of knowledge in fitness business.

Alex has creating something very special with Pherform, building both a strong differentiator as well as a business that he can run remotely from abroad.

38 min