29 episodes
Measured Thoughts by David Reibstein
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- Business
David Reibstein is the host of Measured Thoughts radio show (on Wharton Business Radio, Sirius XM Radio Channel 111. Measured thoughts offers unique, executive-level insights into the efforts required to measure the effectiveness of marketing initiatives. The show is composed of one-on-one informal discussions with today’s top CEOs and CMOs to provide a candid look at the state of marketing measurement today.
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Guest, 12/17/18: Paul Vaaler, Assoc. Professor & Joel Waldfogel, Assoc. Dean, Univ. of Minnesota
Guest, 12/17/18: Paul Vaaler, Assoc. Professor & Joel Waldfogel, Assoc. Dean, Univ. of Minnesota by by David Reibstein
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Guest, 11/26/18: Stephen Diorio, Director, Forbes Marketing Accountability Institute
Guest, 11/26/18: Stephen Diorio, Director, Forbes Marketing Accountability Institute by by David Reibstein
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Guest, 11/19/18: Tom McGee, President & CEO, International Council of Shopping Centers
Guest, 11/19/18: Tom McGee, President & CEO, International Council of Shopping Centers by by David Reibstein
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Guest, 11/12/18: Karl Wirth, CEO & Founder, Evergage
Guest, 11/12/18: Karl Wirth, CEO & Founder, Evergage by by David Reibstein
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Guest, 11/5/18: Janiene Ullrich, EVP of Direct to Consumer, The Family Coppola
Guest, 11/5/18: Janiene Ullrich, EVP of Direct to Consumer, The Family Coppola by by David Reibstein
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Guest, 10/29/18, Collin Holmes, Founder & CEO, Chatmeter
Guest, 10/29/18, Collin Holmes, Founder & CEO, Chatmeter by by David Reibstein