100 episodes

Candid insights from the worlds top founders & marketers.
Join our listeners who get 20 minute insight reports about their businesses...

Pathmonk Presents Podcast Pathmonk

    • Business

Candid insights from the worlds top founders & marketers.
Join our listeners who get 20 minute insight reports about their businesses...

    Human Touch Meets High Tech: How to Balances Automation with Customer Focus

    Human Touch Meets High Tech: How to Balances Automation with Customer Focus

    We chat with Kate Mitchell, Head of Marketing at F12.net, who believes the human touch is still crucial. Discover how F12.net strikes a balance between leveraging technology and prioritizing customer focus.  Kate shares insights on how they use AI to enhance efficiency while keeping the customer journey at the forefront. Learn valuable strategies for creating a customer-centric approach, even in a tech-driven world. 
    This episode offers practical advice for businesses of all sizes who want to maintain a personal touch while embracing the benefits of automation. Discover how F12.net personalizes its marketing efforts and builds strong relationships with its clients. 

    • 13 min
    Law Firm Growth: How to Use Client Service to Win Business

    Law Firm Growth: How to Use Client Service to Win Business

    In this episode, we explore the winning formula behind Crowe & Dunleavy’s success. John Eix, Director of Marketing and Business Development, dives deep into their unique approach to client acquisition. Forget cold calling - Crowe & Dunleavy prioritizes building strong client relationships and acting as a trusted advisor. Discover how they leverage exceptional client service to not only win new business but also cultivate long-term partnerships.
    Learn valuable strategies you can implement in your law firm to turn satisfied clients into loyal brand advocates. 

    • 15 min
    B2B Marketing Rockstar: How to Help Companies Align Sales & Marketing

    B2B Marketing Rockstar: How to Help Companies Align Sales & Marketing

    This episode features Pam Didner, a B2B marketing consultant, author, speaker, and podcaster. Pam dives deep into the world of B2B marketing, sharing her expertise on how to bridge the gap between sales and marketing teams. She discusses the challenges faced by B2B companies, including creating a solid marketing plan, and offers valuable tips on website lead generation and content marketing strategies.
    Pam also highlights the importance of a well-designed website and reveals her secret strategies for client acquisition. You’ll learn how Pam stays up-to-date with the latest marketing trends and gain practical advice to become a B2B marketing rockstar.

    • 15 min
    Unlocking Sales Efficiency with AI-Powered CPQ

    Unlocking Sales Efficiency with AI-Powered CPQ

    Struggling with lengthy sales cycles and inefficient quoting processes? In this episode, we speak with Mitesh Sura, the Chief Growth Officer at GoCloudz, a B2B SaaS company offering an AI-powered CPQ (configure, price, quote) solution built for Salesforce. Mitesh dives deep into how GoCloudz empowers sales reps to streamline workflows, reduce deal cycles, and ultimately close more deals.
    Learn valuable insights on how AI is transforming the sales landscape, discover lead generation strategies for B2B companies, and get practical tips to boost your sales efficiency. 

    • 15 min
    Unlock Peak Performance: Why Understanding Your Motivations Matters

    Unlock Peak Performance: Why Understanding Your Motivations Matters

    Jennifer Bourn, CMO of Motivation Code, joins Ernesto to discuss the importance of understanding your motivations to achieve peak performance. Motivation AI goes beyond traditional personality assessments to reveal the underlying drivers behind why you think, act, and make decisions the way you do.
    By understanding your unique motivations, you can learn how to consistently show up at your best, be more engaged in your work, and contribute significantly to your team or organization. Jennifer also shares valuable insights on how Motivation AI helps businesses in various industries, from hiring and retaining top talent to improving client communication and sales.

    • 17 min
    How to Make App Development Faster with Real-Time Communication

    How to Make App Development Faster with Real-Time Communication

    Feeling overwhelmed by the time and resources needed to integrate chat, video, and live feeds into your app? Stream is here to be your hero! This episode dives deep into how Stream’s platform empowers app developers to drastically reduce development time. Join us as Jessica Nelson, VP of Growth at Stream, unveils their secrets.
    Learn how Stream’s intuitive tools and APIs streamline the process, allowing you to focus on building a fantastic app experience. Discover how Stream can take your app development from zero to hero, helping you launch features faster and unlock significant growth potential.

    • 11 min

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