156 episodes

A podcast dedicated to helping small business owners define, maintain, and pursue both their business and personal priorities so they can build lives and businesses they love. 

Priority Pursuit Treefrog Marketing

    • Business

A podcast dedicated to helping small business owners define, maintain, and pursue both their business and personal priorities so they can build lives and businesses they love. 

    5 Reasons Your Small Business Needs a Marketing Strategy

    5 Reasons Your Small Business Needs a Marketing Strategy

    When you operate without a strategy, it's easy to overspend on ineffective tactics. A marketing strategy helps you allocate your budget based on what’s most effective for your business.In this episode, we're serving up exactly what you need to know about why a killer marketing strategy is non-negotiable for your small business. From attracting your dream clients to using your resources wisely, we've got your back. You can ditch the hit-or-miss tactics and focus on what really works....

    • 28 min
    How to Build & Lead a Healthy Remote Team with Amanda Garcia

    How to Build & Lead a Healthy Remote Team with Amanda Garcia

    If you're struggling to lead a remote team or wondering how to keep everyone productive from miles away, this episode is for you.Learn the ins and outs of healthy remote team dynamics with Amanda Garcia, Founder & CEO of ColorWord Creative.Amanda shares her journey through transitioning to remote work during the pandemic, along with the systems her team uses to stay connected and efficient. We cover everything from daily communication habits to the importance of hiring the right people. A...

    • 54 min
    Why Every Small Business Owner Needs a Personal Brand & How to Build Yours

    Why Every Small Business Owner Needs a Personal Brand & How to Build Yours

    Personal branding isn't just a trend; it's a vital part of ensuring your small business thrives in today’s cut-throat market. Forget about relying solely on your products or services; it’s about making personal connections that drive your business forward.In this episode, we're getting right down to why you absolutely need a personal brand and how you can effectively build one. I show you how a powerful personal brand sets you apart and fosters loyalty with your customers. You'll get detailed...

    • 26 min
    7 Ways to Serve Your Team Well Outside of Benefit Packages

    7 Ways to Serve Your Team Well Outside of Benefit Packages

    Your employees are the backbone of your business. Investing in their well-being not only creates a positive work environment but also drives productivity and loyalty. In this episode, I show you how to support and empower your team effectively without overstretching your budget. We explore practical ways to boost your team's morale and productivity without traditional benefit packages, from flexible work arrangements to professional development opportunities. Don't miss out on ...

    • 20 min
    A Marketing Strategy that Increases Sales: The Exact Strategy I Used to Meet My Small Business’s Booking Goals

    A Marketing Strategy that Increases Sales: The Exact Strategy I Used to Meet My Small Business’s Booking Goals

    The right marketing strategy isn't just about spreading the word; it's your secret weapon for hitting those big, ambitious sales targetsHere’s a peek into the exact strategy that transformed my small business and how it can do the same for yours. You'll hear about the key components that made my strategy successful, including understanding your audience, creating compelling content, and using SEO to your advantage. Tune in to learn the marketing strategy that consistently filled my calendar y...

    • 31 min
    How to Handle Ups & Downs in Business with Jennifer Roach

    How to Handle Ups & Downs in Business with Jennifer Roach

    Businesses face challenges and triumphs—it's all part of the game. But how do you manage the rollercoaster of running a business without losing your momentum?In this episode, I sit down with Jennifer Roach, founder and CEO of NextGen LLC, a company that excels in innovation and inclusion. Jennifer brings a wealth of experience from her expansive career, offering you tools not just to survive but to thrive amid business uncertainties.She shares how embracing change and innovation is not just n...

    • 40 min

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