17 min

The 21st century CEO People buy People

    • Marketing

Laura refers to the article she read on McKinsey recently, about the 21st Century CEO. You can read it here.
It talks through the six components of a great CEO:
 - Be bold
-Treat the soft stuff as the hard stuff
- Solve for the team’s psychology
- Help directors help the business
- Start with “Why?”
- Do what only you can do
Laura talks through the article and her thoughts about each of the points. There is a lot of resemblance to Laura's former campaigns, blogs and thinking.
Please do share the podcast if you enjoyed it and don't forget to leave a review.
You can follow me @laurafromaura or my consultancy @AuraAdvisory and my new website is www.auraadvisory.co 

Laura refers to the article she read on McKinsey recently, about the 21st Century CEO. You can read it here.
It talks through the six components of a great CEO:
 - Be bold
-Treat the soft stuff as the hard stuff
- Solve for the team’s psychology
- Help directors help the business
- Start with “Why?”
- Do what only you can do
Laura talks through the article and her thoughts about each of the points. There is a lot of resemblance to Laura's former campaigns, blogs and thinking.
Please do share the podcast if you enjoyed it and don't forget to leave a review.
You can follow me @laurafromaura or my consultancy @AuraAdvisory and my new website is www.auraadvisory.co 

17 min