2 episodes
Ultimate Internet marketing podcast for kitchen remodeling contractors Michael Goldstein
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- Business
Join Michael Goldstein from kitchen remodeling SEO, who is certified in Google analytics, as he discusses tips and strategies to help home improvement contractors and kitchen and bathroom modeling companies improve their Internet marketing through search engine optimization and google strategies as well as social media tactics to get found, get noticed and generate leads and sales for home renovation projects like kitchen remodeling.
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How to verify an update your NAP for citations
In order for Google to know who you are and where your business is located, you must have consistent in uniform information across all local and niche directories. This includes any mention of either your business name, address or company phone number on the Internet, including local directories, blogs and other websites. By doing this, you dramatically increase your ability to rank on Google maps and in the local three pack.
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Why online reviews are so important for your Google ranking
Obtaining new five star reviews on Google, home advisor and Facebook are one of the keys to building trust with potential customers. As part of Google’s ranking algorithm to determine if a company should be displayed in the local three pack (top three on local map for searches by users on mobile for for a geographic location), reviews are one of the most important factors. Mike discusses why every home renovation contractor should engage their customers to write a positive review as soon as the home improvement project is complete.