81 episodes

Ever wondered what your favorite creators are like behind the scenes? Karat Financial co-founders Eric Wei and Will Kim talk with today’s biggest creators to get to know the humans behind the content. Tune in to go deep, with topics covering hopes, dreams, philosophy, and insecurities.

The Karat Podcast Karat Financial

    • Business

Ever wondered what your favorite creators are like behind the scenes? Karat Financial co-founders Eric Wei and Will Kim talk with today’s biggest creators to get to know the humans behind the content. Tune in to go deep, with topics covering hopes, dreams, philosophy, and insecurities.

    EP. 79 - Asian Gang Members to YouTube Kings: JustKiddingNews interview [VIDEO]

    EP. 79 - Asian Gang Members to YouTube Kings: JustKiddingNews interview [VIDEO]

    Sign up for free access to Karat Insights: https://link.trykarat.com/yt-insights

    @JustKiddingNews cofounders Bart Kwan and Joe Jitsukawa grew up working in gangs in the "pharmaceutical industry" - but wanted to be better and make good. In 2007 - they started the Just Kidding YouTube empire.

    17 years later - despite fellow creators quitting & AdSense dropping - they're still going strong- and today share the secret to their success.
    ------------
    Follow Karat at
    https://www.instagram.com/trykarat/

    Now available on Spotify
    https://open.spotify.com/episode/

    Follow Eric Wei at
    https://www.instagram.com/erictway/

    Follow Bart Kwan here:
     @BartGeo 
     @barbellbrigade 
    https://www.instagram.com/bartkwan/

    Follow Joe Jitsukawa here:
    @JoeJitsukawa
    https://www.instagram.com/joejitsukawa/

    Follow JustKidding News here:
    @JustKiddingNews
    https://www.instagram.com/justkiddingnews/
    --------------
    0:00 - Intro
    2:09 - Troubled youth to Youtube stars
    4:29 - Bart's special high school program
    5:45 - How did Bart get KICKED OUT of military school
    7:49 - Joe's story of being in a street gang at 15
    11:25 - He went to college to buy w**d with financial aid money
    11:57 - Why he decided to assimilate into society
    16:26 - How would their lives be different if they had Youtube in High School
    19:23 - How MMA brought them together
    23:55 - How he maintained a 4.0 GPA after being in a gang
    24:32 - How Just Kidding Films started
    25:56 - How did Bart shift from Marine Corp/Doctor to Youtube?
    29:35 - How did Joe get to where he is now & shifting priorities to JK media
    37:58 - When did they realize JK media was a business?
    42:21 - Did money change their business?
    42:54 - Their Youtube EMPIRE: Rise and Fall
    50:23 - Their businesses outside of JK media
    54:32 - How being a dad CHANGED him
    57:08 - The unique experience all Asian Americans share
    58:15 - Bart and his family relationship
    1:04:00 - Struggling to fill a void in life
    1:05:22 - Why have they stayed friends after all this time?
    1:09:15 - Eric's strange relationship with his cofounder
    1:10:37 - How they each drive each other crazy
    1:14:17 - A moment when they needed each other
    1:15:46 - What is the secret to their success

    • 1 hr 17 min
    EP. 78 - Hollywood Actor on Getting 150M views/ month (Adam Rose interview) [VIDEO]

    EP. 78 - Hollywood Actor on Getting 150M views/ month (Adam Rose interview) [VIDEO]

    Sign up for free access to Karat Insights: https://link.trykarat.com/yt-insights

     @realadamrose  never had a normal life - from playing Robin William’s son at just 9yrs old, starring in an Oscar nominated film, to going viral during the pandemic and landing a Fortnite brand deal.

    Today Adam talks about the secret to gaining 150 MILLION views monthly online and how he’s returning to Hollywood to produce his first film.
    ------------
    Follow Karat at
    https://www.instagram.com/trykarat/

    Now available on Spotify
    https://open.spotify.com/episode/

    Follow Eric Wei at
    https://www.instagram.com/erictway/

    Follow Adam Rose at
    https://www.instagram.com/realadamrose/
     @realadamrose 
    --------------
    0:00 - Intro
    1:14 - Why he started using a FAKE name
    2:21 - His childhood struggle with disease
    4:55 - He Co-Starred with WHAT actor?
    6:23 - He recently sold his OWN movie?
    9:57 - How Fortnite made him go viral
    12:40 - The future of acting is TikTok
    16:46 - Adam's most PASSIONATE moment
    20:35 - Adam was a DELINQUENT
    23:00 - What is it like having money?
    25:17 - How a "Dead End" brought him to LA
    26:43 - How was he so successful as a child actor?
    31:58 - What's the dream now?

    • 32 min
    EP. 77 - Steezy Kane on Quitting YouTube & Collabing w The Weekend (interview) [VIDEO]

    EP. 77 - Steezy Kane on Quitting YouTube & Collabing w The Weekend (interview) [VIDEO]

    Sign up for free access to Karat Insights: https://link.trykarat.com/yt-insights

    @steezykane is done. He's quitting his Youtube channel with over 3 million subscribers. Steezy Kane was a fake persona created by Isaiah Shepard to get famous. Now, Isaiah is moving onto Hollywood. Today he discusses his collaboration with The Weeknd, his new show "Views" that will change Youtube, and why he's afraid of AI.
    ------------
    Follow Karat at
    https://www.instagram.com/trykarat/

    Now available on Spotify
    https://open.spotify.com/episode/

    Follow Eric Wei at
    https://www.instagram.com/erictway/

    Follow Isaiah Shepard at
    https://www.instagram.com/steezykane/
    @steezykane
    --------------

    Timestamps:

    0:00 - Intro
    1:17 - How Isaiah got chased during the eclipse
    2:48 - Why he lost motivation to post videos
    3:28 - Why Steezy Kane is DEAD
    6:57 - Why he stopped making content for views
    9:45 - His $32,000 FAILURE
    15:49 - Classic films that started off as failures
    21:30 - How Smosh tanked their channel
    24:30 - Why TikTok is investing in AI influencers
    26:20 - Why is Isaiah afraid of AI?
    32:21 - What is his dream for his content?
    33:46 - His sketch he made for The Weeknd
    38:47 - Does he feel burnout on projects outside of his YouTube channel?
    41:38 - Why did he start "Steezy Kane"
    44:54 - Why Steezy Kane is a poor YouTuber?
    46:46 - Isaiah describes his BAD financial situation
    48:47 - How the pier jump saved his life
    51:41 - Why is he crying in his YouTube channel picture?
    54:44 - He didn't talk until high school.
    57:47 - Why are so many creators quitting?
    59:41 - Why he thinks shorts will fail?
    01:02 - What does he want to make now?

    • 1 hr 3 min
    EP. 76 - Avatar Star Michaela Murphy (Toph) on Netflix’s Reboot & Growing Creatively [VIDEO]

    EP. 76 - Avatar Star Michaela Murphy (Toph) on Netflix’s Reboot & Growing Creatively [VIDEO]

    Sign up for free access to Karat Insights: https://link.trykarat.com/yt-insights

    @michaelamostly voiced Toph in Avatar. Then she quit acting to go to Yale and become a doctor and live what she thought would be a "normal" life- but that's not what happened.
    Today she shares what post-Avatar life looks like, how she really feels about Netflix's Avatar, and her own creative dreams.
    ------------
    Follow Karat at
    https://www.instagram.com/trykarat/

    Follow Eric Wei at
    https://www.instagram.com/erictway/

    Follow Michaela Murphy at
    https://www.instagram.com/michaelamostly/
    @michaelamostly
    --------------
    Timestamps:
    00:00 - Intro
    02:50 - Michaela's thoughts on drugs
    04:16 - How Michaela feels about being public
    05:44 - Being "that theater kid" in school
    06:38 - The real reason Michaela's returning to YouTube
    09:49 - The best social platform for actors
    12:11 - Making the shift from actor to content creator
    12:44 - Hustling with 5 jobs in a year
    13:55 - Michaela sets the record straight
    17:42 - Is Michaela moving away from Toph?
    21:23 - Michaela's honest thoughts on Netflix's Avatar
    23:52 - Playing Azula in 2024
    24:33 - Why Michaela scares her dates away
    28:19 - Shoot your shot
    29:24 - Do people know they're dating Toph?
    30:37 - What is Tinsel with Toph?
    31:04 - A 10yr career plan at 5yrs old
    37:38 - Working with her dream director
    41:57 - PSA: FaceTime your dates
    45:23 - How to boost your creator career
    48:24 - Toph is Turning 30...FINALLY
    53:22 - Supporting local artists at comic con
    56:10 - Michaela's biggest life saver
    57:49 - Why she'll never go behind the camera
    59:48 - The hardest part of her career
    1:02:30 - One year later...what's changed
    1:05:56 - Outro

    • 1 hr 6 min
    EP. 75 - How He Built YouTube’s Biggest Dating Show (Jubilee CEO interview) [VIDEO]

    EP. 75 - How He Built YouTube’s Biggest Dating Show (Jubilee CEO interview) [VIDEO]

    Sign up for free access to Karat Insights: https://link.trykarat.com/yt-insights

    @jubilee produces crazy videos - like 'Speed dating 30 people IRL' or 'Flat Earthers vs Scientists' - now meet Jubilee's founder Jason Y. Lee on *why* and Jubilee's real mission to spread empathy.

    Today Jason shares why he's focused today on love & relationships - and why Jubilee just launched its new relationships app!
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    Check out Jubilee's new relationships app at
    https://apps.apple.com/us/app/nectar-love-compatibility/id6476018063

    Follow Karat at
    https://www.instagram.com/trykarat/

    Follow Eric at
    https://www.instagram.com/erictway/

    Follow Jubilee
    @jubilee
    https://www.instagram.com/jubileemedia/

    Follow Jason Y. Lee at
    https://www.instagram.com/jasonylee_/
    ----------------------
    Timestamps:
    0:00 - Intro
    2:51 - How Jubilee media started
    4:53 - Why making a video measuring men's 🍆 is important
    7:19 - Why Jason started making content
    10:23 - Jesus would have been a YouTuber
    10:37 - Why controversial debates are so important
    14:34 - Jason's message for Jubilee copycats
    16:12 - How Jubilee deals with guests they don't agree with
    16:42 - Episodes Jason wasn't comfortable making
    19:10 - The one rule for ALL Jubilee guests
    21:17 - Why Eric is spiritual himself
    21:54 - Did Jason feel loved growing up religious?
    26:22 - How Jason hasn't burnt out after 15 years
    28:47 - The goal of Jubilee
    34:02 - What his parents taught him about love
    34:59 - The moment he realized he would marry his wife
    37:45 - Jubilee's new app!
    40:25 - How personality types play into a relationship
    45:06 - How he plans to change the way people love
    46:07 - The new app might poke holes in friendships
    50:53 - Is cheating a dealbreaker?
    52:55 - His wife's Dad said NO to them marrying each other
    55:13 - Why Jason won't take credit for Jubilee

    • 59 min
    EP. 74 - Millionaire Humphrey Yang on How to Get Rich in 2024 [VIDEO]

    EP. 74 - Millionaire Humphrey Yang on How to Get Rich in 2024 [VIDEO]

    Subscribe to our creator economy newsletter at https://news.trykarat.com!

    @humphrey became a millionaire by working normal jobs - and saving money - before taking giant risks like starting his own business and YouTube channel. Today - he shares how to beat the system and follow his footsteps.

    ----------------------
    Follow Karat at
    https://www.instagram.com/trykarat/Available now on Spotify

    Follow Eric at
    https://www.instagram.com/erictway/

    Follow Humphrey Yang at
    @humphrey
    https://www.instagram.com/humphreytalks/

    ----------------------
    Timestamps:
    0:00 - Intro
    1:39 - Gen Z trusts Humphrey more than Warren Buffet
    2:59 - Entrepreneur vs YouTuber
    3:39 - He had his own business at a 9yrs old
    6:33 - A boomer's perception of wealth
    11:05 - How much is Humphrey net worth?
    11:32 - Financial creators don't talk about this
    13:47 - The secret to get 1M followers on TikTok
    15:08 - The habit that's keeping millennials "poor"
    16:47 - Why financial creators won't post their losses
    18:39 - Humphrey breaks down his portfolio
    25:34 - Middle class DOSEN'T exist anymore
    28:27 - Humphrey's earnings in GameStop 2021
    31:29 - They best way to get a higher salary
    35:26 - Do this trick to get a pay raise early in your career
    38:09 - Running a meme page on the side
    40:54 - Humphrey made 6-figures selling posters
    47:34 - Good gamers = successful entrepreneurs
    51:38 - What Humphrey is investing in next
    52:25 - Things we should unlearn
    53:27 - Chasing views is never a good mindset
    55:08 - The Humphrey "Brand"
    57:41 - When to use clickbait
    59:56 - Why SVB failed?
    1:05:48 - Meeting viewers IRL
    1:06:31 - Making the move from financial to life advise content
    1:08:20 - How often Humphrey meditates
    1:12:01 - outro

    • 1 hr 12 min

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