211 episodes

🔑Discover the keys to success for skilled trades business owners at Blue is the New White!

Led by blue-collar CEO Josh Zolin, our show offers expert insights into business growth, strategy, culture, and improvement. From our industry-leading podcast to personalized coaching and courses, we're here to turn every employee into your best employee and propel your business forward.

Subscribe now for actionable advice tailored to the blue-collar world.

💪 Creating Success, Not Debt: Building Blue Collar Heroes

🔵 Main Website: https://www.blueisthenewwhite.com/
🔵 Courses & Coaching: https://bitnw.academy/

🔗 BITNW Socials ⬇️

🔹 https://www.linkedin.com/company/blue...
🔹 https://www.facebook.com/blueisthenew...
🔹 https://www.instagram.com/successnotd...

🔗 Josh Zolin Socials ⬇️

🔹 https://www.linkedin.com/in/joshzolin/
🔹 https://www.instagram.com/joshzolin
🔹 https://www.tiktok.com/@joshzolin

Blue is the New White Podcast Josh Zolin - Windy City Equipment

    • Business

🔑Discover the keys to success for skilled trades business owners at Blue is the New White!

Led by blue-collar CEO Josh Zolin, our show offers expert insights into business growth, strategy, culture, and improvement. From our industry-leading podcast to personalized coaching and courses, we're here to turn every employee into your best employee and propel your business forward.

Subscribe now for actionable advice tailored to the blue-collar world.

💪 Creating Success, Not Debt: Building Blue Collar Heroes

🔵 Main Website: https://www.blueisthenewwhite.com/
🔵 Courses & Coaching: https://bitnw.academy/

🔗 BITNW Socials ⬇️

🔹 https://www.linkedin.com/company/blue...
🔹 https://www.facebook.com/blueisthenew...
🔹 https://www.instagram.com/successnotd...

🔗 Josh Zolin Socials ⬇️

🔹 https://www.linkedin.com/in/joshzolin/
🔹 https://www.instagram.com/joshzolin
🔹 https://www.tiktok.com/@joshzolin

    The Power of AI: Utilizing Information To Predict & Succeed

    The Power of AI: Utilizing Information To Predict & Succeed

    Blue Is The New White: Episode #170
    Taj Sarin joins us today to talk about one of the hottest topics, not only in the blue collar space, not only in business, but in the world. Generative AI.
    Taj shares with us his journey through college, the military, and business that ultimately led to having his own AI consulting & 3D printing businesses.
    We then dive into his passion for AI by uncovering:
              How to use AI to grow your business           What to watch out for with data collection & privacy           What departments and positions can benefit the most from this technology           And what to expect in the future           Among much more Don’t forget to subscribe to this channel, and on our website blueisthenewwhite.com to receive all the latest updates. You can now find this podcast on Iheart Radio, Sirius XM, and Pandora. As always, we rely on the word of mouth from our listeners to further the mission. So if you enjoyed this episode, please hit that follow button. It ensures we can continue producing this content. The future generations of blue collar business owners depend on it. On you!
    Also, if you’re looking to advance your blue collar career or propel your business, be sure to check out the BRAND NEW Blue is the New White Academy at bitnw.academy
    Thank you again and enjoy this episode of Blue is the New White with Taj Sarin
     
    Website: https://tempusinnovation.com/
    LinkedIn: https://www.linkedin.com/in/tajsarin/
    Instagram: tempus_innovation

    • 41 min
    PR vs. Marketing: Key Differences and Business Impact for Blue Collar Trades

    PR vs. Marketing: Key Differences and Business Impact for Blue Collar Trades

    Blue Is The New White: Episode #169
    What is the difference between PR and Marketing? Why is it even important? And how can I use PR to help grow my business?
    These are some of the questions I’ve asked myself over the years and now I get answers. For me and for you. Today we speak with Heather Ripley of Ripley PR – A PR firm focused specifically on the blue collar skilled trade industries.
    Heather founded the company in 2013 and comes from the blue collar world herself. In this episode we dive deep into the world of Public Relations and talk about things like:
              What does PR look like in the blue collar world?           Where is the biggest impact in the business?           How to reach out to local media for instant exposure           And what is the actual ROI? Tune in to hear this and more!
    Don’t forget to subscribe to this channel, and on our website blueisthenewwhite.com to receive all the latest updates. You can now find this podcast on Iheart Radio, Sirius XM, and Pandora. As always, we rely on the word of mouth from our listeners to further the mission. So if you enjoyed this episode, please hit that follow button. It ensures we can continue producing this content. The future generations of blue collar business owners depend on it. On you!
    Also, if you’re looking to advance your blue collar career or propel your business, be sure to check out the BRAND NEW Blue is the New White Academy at bitnw.academy
    Thank you again and enjoy this episode of Blue is the New White with Heather Ripley

    • 44 min
    Cutting Through the Marketing Maze: Expert Strategies for Business Owners

    Cutting Through the Marketing Maze: Expert Strategies for Business Owners

    Blue Is The New White Podcast: Episode #168
    Marketing is such a buzzword these days. Digital Marketing. SEO. Pay per click. Retargeting. Podcasts. Reviews. Funnels…. Let’s face it, if you’re a business owner and not a MARKETER, it’s easy to get overwhelmed with all the different strategies.
    Which is why we speak to Phil Risher today of Phlash Consulting.
     Phil has experience in the trades when he helped a duct cleaning company 3x their profits using the same strategies he implemented to grow his personal finance blog. Since then he has grown his business to accommodate several large home services & blue collar organizations.
    Listen in to hear several actionable strategies you can implement in your business TODAY that will help you get leads, get noticed, and grow!
    Don’t forget to subscribe to this channel, and on our website blueisthenewwhite.com to receive all the latest updates. You can now find this podcast on Iheart Radio, Sirius XM, and Pandora. As always, we rely on the word of mouth from our listeners to further the mission. So if you enjoyed this episode, please take a moment to rate, review, and share. The future generations of blue collar business owners depend on it. On you!
    Thank you again and enjoy this episode of Blue is the New White with Phil Risher.

    • 40 min
    The Science of Hiring: Building Teams That Thrive

    The Science of Hiring: Building Teams That Thrive

    Blue Is The New White: Episode #167
    Have you ever thought to yourself “I just made a great hire” only to be let down weeks or even days later? Do you cross your fingers every time you finish an interview or send an offer letter?
    We’ve all been let down and disenchanted when it comes to recruiting or finding the right people in our organization, but maybe there’s a better way.
    Meet Mike Hall, with Hall & Associates, who uses applied behavioral analytics to fuel business growth through finding the right people for your organization, and aligning the people already in your organization.
    Listen in to hear our discussion on how we can now use behavioral science to:
              Increase the likelihood of hiring the right people for the right roles           Boost productivity, profitability, and topline revenue           Communicate with those who think differently than you           Decrease turnover and the costs associated with it           And grow your business in a calculated way  
    Tune in to hear this, and more!
    Don’t forget to subscribe to this channel, and on our website blueisthenewwhite.com to receive all the latest updates. You can now find this podcast on Iheart Radio, Sirius XM, and Pandora. As always, we rely on the word of mouth from our listeners to further the mission. So if you enjoyed this episode, please take a moment to rate, review, and share. Tomorrow’s blue collar leaders depend on it. On you!
    Also, if you’re looking to grow your blue collar business, and make every employee your best employee, be sure to check out the BRAND NEW Blue is the New White Academy at bitnw.academy
    Thank you again and enjoy this episode of Blue is the New White with Mike Hall.

    • 43 min
    Bringing the Next Generation of Technical Talent to the Skilled Trades

    Bringing the Next Generation of Technical Talent to the Skilled Trades

    Blue Is The New White: Episode #166
    Today we sit down with the Executive Director of Explore the Trades, Kate Cinnamo. Explore the Trades is a non-profit organization focused on bridging the technical talent gap and acting as the conduit between education and industry.
    Topics discussed include:
    -          How they drive awareness of the skilled trades to the next generation
    -          How businesses can use Explore the Trades as a resource for recruitment
    -          How businesses benefit from hiring the next generation
    -          What we need to do, as business owners, in order to attract tomorrow’s workforce
    Tune in to hear this, and more!
    Don’t forget to subscribe to this channel, and on our website blueisthenewwhite.com to receive all the latest updates. You can now find this podcast on Iheart Radio, Sirius XM, and Pandora. As always, we rely on the word of mouth from our listeners to further the mission. So if you enjoyed this episode, please take a moment to rate, review, and share. Tomorrow’s blue collar leaders depend on it. On you!
    Also, if you’re looking to grow your blue collar business, and make every employee your best employee, be sure to check out the BRAND NEW Blue is the New White Academy at bitnw.academy
    Thank you again and enjoy this episode of Blue is the New White with Kate Cinnamo.

    • 39 min
    What Does The Blue Collar Future Look Like?

    What Does The Blue Collar Future Look Like?

    Blue Is The New White: Episode #165
    Got a wild one for you today, guys.
    3 guests on the show today – 2 of them returning, 1 of them brand new.
    So our returning guests, Paige Knowles and Ken “Coach” Midgett talk about some of the things they’ve been up to since the last time they were on. Of course, Paige has yet another children's book on plumbing. Truly amazing.
    And Ken, getting used to being on the road to conferences and tradeshows talking about the value of education in the skilled trades.
    Our new guest though, Daphne Ziegenfus, is currently a plumber at Delux Plumbing and Heating. She offers her incredible perspective on being a woman in the trade and how her employer’s company culture is welcoming of that.
    We also speak about the documentary, American Plumber Stories, that featured all 3 of these incredible advocates and where you can find that.
    Too much to list in an intro so keep listening!
    Don’t forget to subscribe to this channel, and on our website blueisthenewwhite.com to receive all the latest updates. You can now find this podcast on Iheart Radio, Sirius XM, and Pandora. As always, we rely on the word of mouth from our listeners to further the mission. So if you enjoyed this episode, please take a moment to rate, review, and share. The future generations of tradespeople depend on it. On you!
    Also, if you’re looking to advance your blue collar career or propel your business, be sure to check out the BRAND NEW Blue is the New White Academy at bitnw.academy
    Thank you again and enjoy this episode of Blue is the New White with Paige, Daphne, and Ken.

    • 49 min

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