Digital Accessibility Experts Hassell Inclusion

Baby Boomers are the wealthiest generation on the planet. The over-70s are the UK’s most online adults after twentysomethings, with considerable spending power.

But rarely do people talk about the digital needs of the ageing population, and the link between these and accessibility. In this webinar, we discussed why organisations should care about serving ageing customers, what older people want from digital, and what you can do to attract and retain this often ignored and undervalued digital audience.

This podcast draws from our recent research report ‘A golden opportunity – Are you serving the needs of older online consumers?’ which you can now download. The research reveals that:
81% of over-65s are frustrated by inaccessible websites and apps.70% say retailers fail to consider age-related impairments such as poor eyesight and reduced fine motor skills that make using websites and apps more challenging.Older consumers spend an average of £163 per month online.But, more than one in 10 over-65s (equivalent to 1.38 million UK consumers*) said they would spend more online if websites and apps were easier for them to use.We go deeper into all of these and more in the webinar. We hope you enjoy the recording…

You can download the report for free here https://www.hassellinclusion.com/are-you-serving-the-needs-of-older-online-customers/

This audio was originally recorded as a webinar.

You can access the video recording of the webinar, and its transcript, here: https://www.hassellinclusion.com/webinars/how-to-meet-the-digital-needs-of-the-wealthiest-generation-on-the-planet/ 

Access it through HiHub. Registering on HiHub will also give you access to recordings of all our past webinars, and keep you updated on upcoming webinars.

2023 was a big year for accessibility, with more and more companies committing to get accessibility right, WCAG 2.2 slightly moving the goalposts, and different AIs proving useful tools for accessibility or total red-herrings.

In this essential webinar, our CEO Jonathan Hassell looks back at what we learned about what works in accessibility in 2023, and how we believe new technologies, devices, laws and regulations will impact the next 12 months. 

Here’s a flavour of some of the topics covered:
How accessibility can help you support the needs of vulnerable and ageing audiences – which are hot for 2024How the European Accessibility Act and the DOJ NPRM are making private companies engage more with accessibility in Europe and the USAWhy accessibility is now essential for SAAS vendors and their clientsHow AI, kiosks and EVs are influencing how you need to think about accessibility in user interfacesWhy the most important new assistive technologies could be to interface with real-world experiences, not websitesWhich roles in an Accessibility Centre of Excellence are the safest from AI “stealing your job”This comprehensive guide to all things accessibility in 2024 will get you thinking and provides plenty of inspiration for where we all may be heading…

This audio was originally recorded as a webinar.

You can access the video recording of the webinar, and its transcript, here: https://www.hassellinclusion.com/webinars/what-you-need-to-know-about-trends-in-digital-accessibility-for-2024/

Access it through HiHub. Registering on HiHub will also give you access to recordings of all our past webinars, and keep you updated on upcoming webinars.

For your convenience, once you’ve logged into HiHub, alongside the captioned video and transcript you can download an RTF document containing all the links in the webinar so you can dive deeper into some of the articles we believe are most important this year.

If you want to deliver brilliant, accessible products and services, you need to know that you can rely on your development team to deliver their part of accessibility.

In this webinar, we explore how you can ensure that your developers have the right capability to deliver accessibility in the sorts of products you’re asking them to develop in 2023.

In this practical and insightful session, find out how to identify any gaps in knowledge (solid accessibility knowledge can’t be learned just via free videos). Know what proper accessibility training for Web Developers looks like, and why a little bit of ARIA knowledge can be dangerous.

And see what it’s really like to use assistive technologies like screen readers and speech recognition.

This audio was originally recorded as a webinar.

You can access the video recording of the webinar, and its transcript, here: https://www.hassellinclusion.com/webinars/how-to-build-strong-development-capability-in-accessibility/

Access it through HiHub. Registering on HiHub will also give you access to recordings of all our past webinars, and keep you updated on upcoming webinars.

How do you approach accessibility when you’re a multi-national organisation? While the objectives and the desire to achieve them are often the same globally, many local factors need to be considered. 

In this webinar Jonathan Hassell and Peter Bricknell tackle how to meet the challenges of different laws and regulations in different countries, and how they require different things for customers or staff and different types of digital techs.

They look at how to balance central objectives with local sensitivities and cultures, and how to be agile in the field whilst maintaining global consistency.

Having worked with many large multi-nationals headquartered in many different countries, they share key considerations like prioritisation and scaling, alongside opportunities, and threats to be aware of as you navigate your way to global accessibility.

This audio was originally recorded as a webinar.

You can access the video recording of the webinar, and its transcript, here: https://www.hassellinclusion.com/webinars/the-pros-cons-of-outsourcing-accessibility/

Access it through HiHub. Registering on HiHub will also give you access to recordings of all our past webinars, and keep you updated on upcoming webinars.

The new version of WCAG 2.2 was launched in October 2023.

We’ve been getting lots of questions about it from across our clients and the accessibility community.

So this massively popular webinar discusses everything you need to know. We covered the practical things: What are the changes WCAG 2.2 brings? What do they mean for you and your users? What should you do about it? We also discussed where WCAG 2.2 sits in the context of accessibility guideline changes: Who are the changes meant to help? Is this enough for full inclusion now, or are guidelines for the needs of some people with disabilities still missing? What’s coming next and when? (WCAG 3.0)

The webinar summarises what’s new, demonstrates how you could code and test for 2 of the new Success Criteria, and discusses how WCAG 2.2’s launch should impact your accessibility strategy.

This audio was originally recorded as a webinar.

You can access the video recording of the webinar, and its transcript, here: https://www.hassellinclusion.com/webinars/the-pros-cons-of-outsourcing-accessibility/

Access it through HiHub. Registering on HiHub will also give you access to recordings of all our past webinars, and keep you updated on upcoming webinars.

As organisations mature in accessibility, they often recruit experts to manage it internally, moving from dependence on suppliers or tools for their accessibility.

So what should you do with internal experts? What should you use expert accessibility suppliers to do? And what could you do with your current staff, with the right training and tools?

In this webinar we explore how best to support your organisation’s accessibility needs, whatever its size, across 5 aspects of accessibility: audits & testing, PDF & document remediation, training, technical support for product creation, and strategy.

This audio was originally recorded as a webinar.

You can access the video recording of the webinar, and its transcript, here: https://www.hassellinclusion.com/webinars/the-pros-cons-of-outsourcing-accessibility/

Access it through HiHub. Registering on HiHub will also give you access to recordings of all our past webinars, and keep you updated on upcoming webinars.