Ophthalmology Business Podcast Ophthalmology Business Academy

Dr. Shanika Esparaz, a woman entrepreneur and ophthalmologist, has made great strides in her career. Opening her own practice and establishing a different patient care model, she has shown her true entrepreneurial spirit. In this episode, Dr. Esparaz joins Dr. Shehzad Batliwala to expand on her story of opening her direct care ophthalmology practice, as well as the hurdles and problems she had to overcome to make this model successful.

In this episode of the Ophthalmology Business Podcast, host Guido Piquet is having an insightful conversation with Steve Gottfredson, owner of Brevium, about mastering patient recall. They discuss the fundamentals and benefits of a structured recall system. Steve also shares practical strategies learned from his life experiences to optimize recall campaigns, including technology, personalization, and multi-channel communication. By the end, you'll have actionable strategies to improve patient recall campaigns in your ophthalmology practice. 
 

Dr. Mark Lobanoff is truly "one of a kind," as one of his LinkedIn recommendations aptly describes. In this episode, you'll discover why that statement is 100% true. Dr. Lobanoff's unique ability to apply real-world observations to groundbreaking innovations has remarkably transformed the field of ophthalmology. A true entrepreneur at heart, he excels at identifying unmet needs and leveraging his business acumen to develop impactful solutions.Tune in to be blown away by Dr. Lobanoff's journey and insights!

Gone are the days of clunky filing systems and endless paperwork. Practice management is evolving rapidly, and Ashlie Malone, founder of Phone COA, is here to guide you through the exciting (and sometimes overwhelming) changes. In this episode, Ashlie explores how to leverage the latest practice management innovations to streamline workflows and boost efficiency, all while ensuring that patient care remains personalized and compassionate. Tune in and discover how to future-proof your practice management without compromising the human connection that matters most.

In this episode, two ophthalmology marketing experts, Naren and Ryan, engage in a discussion about the significant marketing errors that practice owners often make, which can greatly impact their patient acquisition. However, this episode goes beyond merely pointing out mistakes; Naren and Ryan also offer practical advice on how to steer clear of these pitfalls. Listen in to see if you might be making one of these mistakes and learn how to correct it.

Among the 18,000+ ophthalmologists in the USA, it's crucial to differentiate yourself and build a strong connection with your patients. In this episode, Amanda Cardwell, Co-founder of Ophthalpreneurs, offers insights and strategies to enhance your personal brand.